Top 10 Local SEO Experts in 2024: Updated Rankings

Local SEO experts are considered the backbone of SEO, and local businesses run on the expertise of these professionals. As we step into 2024, the landscape of Local SEO continues to shift, driven by new technologies, algorithm updates, and changing consumer behaviors. This article highlights the top 10 Local SEO experts in 2024, individuals who have demonstrated unparalleled expertise, innovative approaches, and a deep understanding of the local search ecosystem.

Here is the List of the Top Local SEO Experts in the World.

1.Mehboob Shar

2. Joy Hawkins

3. Brain Dean

4. Aleyda Solis

5. Neil Patel

6. Rand Fishkin

7. Joost De Valk

8. Andrew Shotland

9. Marie Haynes

10. Matt Cutts

1. Mehboob Shar

Background and Achievements:

Mehboob Shar , a top local SEO expert and the CEO of Icreativez, has been a pivotal figure in the SEO industry. Shar has been providing local SEO services for the past 18 years.

?Key Contributions:

Conference Speaker: Mehboob is a sought-after speaker at major SEO conferences, where he shares actionable insights and advanced local search strategies.

Educational Posts & Videos: He produces videos that cover various aspects of SEO, helping businesses and marketers stay updated with the latest trends.

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2. Joy Hawkins

Background and Achievements:

Joy Hawkins is a top local seo expert, providing excellent local search engine optimization services. She is known for her extensive knowledge and hands-on experience. As the owner of Sterling Sky, a digital marketing agency specializing in Local SEO, Joy has helped countless businesses improve their local search rankings. Her insights are frequently shared on platforms like Moz, Search Engine Land, and her own Local Search Forum.

?Key Contributions:

Educational Contributions: Joy is an active educator, regularly publishing detailed case studies, conducting webinars, and offering online courses.

Local Search Ranking Factors Survey: She has played a significant role in the annual Local Search Ranking Factors Survey, providing valuable data for the SEO community.

3. Brain Dean

Background and Achievements:

Brain Dean, is one of the best local SEO Specialists. The founder of Backlinko. With a deep focus on Google My Business (now Google Business Profile), Mike has been instrumental in shaping the understanding of local search.

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Key Contributions:

Google Business Profile Expertise: Backlinko blog, "Understanding Google My Business & Local Search," is a go-to resource for the latest updates and tips on optimizing Google Business Profiles.

Community Engagement: He is an active participant in LocalU, a community-driven conference and education platform focused on Local SEO.

4. Aleyda Solis

Background and Achievements:

Aleyda Solis is a renowned local SEO Specialist. Aleyda's expertise in local search spans over a decade, making him a trusted source of information and innovation in the industry.

?Key Contributions:

Local Search Ranking Factors Study: Aleyda has taken over the Local Search Ranking Factors Study, providing critical insights into the variables that influence local search rankings.

Citation Building: Her work on citation building and management has helped businesses enhance their local presence effectively.

5. Neil Patel

Background and Achievements:

Neil Patel is a local SEO optimization expert with a profound impact on the digital marketing landscape. Founder of Agency NP Digital, Neil has utilized his extensive knowledge to help businesses enhance their local search visibility.

Key Contributions:

Social Media Integration: Neil emphasizes the importance of leveraging social media platforms like LinkedIn for local business promotion, enhancing both engagement and local search rankings.

Notable Work: Through his detailed blogs, podcasts, and webinars, he shares valuable insights and actionable strategies that empower businesses to attract more local customers.

6. Rand Fishkin

Background and Achievements:

Rand Fishkin is a local SEO expert renowned for his deep understanding of search engine optimization and his innovative contributions to the field. As the co-founder of Moz, one of the leading SEO software companies, and SparkToro, a market research and audience intelligence platform, Rand has consistently demonstrated his expertise in enhancing local search visibility for businesses.

Key Contributions:

Actionable Guides: Rand's insightful blogs, engaging sessions, and speaking engagements at major industry conferences have provided invaluable guidance to marketers and business owners looking to optimize their local SEO strategies.

Client Success Stories: His hands-on work with clients has led to numerous success stories, demonstrating the effectiveness of his Local SEO strategies.

7. Joost De Valk

Background and Achievements:

Joost De Valk is delivering exceptional local SEO services that have significantly impacted businesses seeking to improve their local search visibility. As the founder and Chief Product Officer of Yoast, a leading SEO software company.

Key Contributions:

Joost has developed tools and plugins that make local SEO accessible and effective for a wide range of users. His expertise in optimizing websites for local search engines is reflected in the success of countless businesses that have benefited from Yoast’s innovative solutions.

Thought Leadership: Joost’s commitment to educating the community through detailed guides, webinars, and blog posts further underscores his role as a prominent figure in local SEO. His contributions have made it easier for businesses to attract local customers and achieve sustained growth in their respective markets.

8. Andrew Shotland

Background and Achievements:

Andrew Shotland is the founder of Local SEO Guide, a consultancy that provides Local SEO services to businesses of all sizes. Andrew's deep technical knowledge and strategic approach have made him a leading figure in the Local SEO community.

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Key Contributions:

Comprehensive Guides: Andrew's blog features comprehensive guides and case studies that offer practical insights into Local SEO best practices.

Local Pack Research: He conducts extensive research on the local pack and organic search results, helping businesses understand and navigate the complexities of local search.

9. Marie Haynes

Background and Achievements:

Marie Haynes is an SEO expert renowned for her deep understanding of search engine algorithms and her ability to diagnose and resolve complex SEO issues. As the founder of Marie Haynes Consulting Inc., she has helped numerous businesses recover from Google penalties and improve their overall search engine visibility.

Key Contributions:

Marie’s expertise is frequently sought after, and she shares her insights through detailed blog posts, webinars, and her popular podcast, "Search News You Can Use." Her dedication to staying updated with the latest SEO trends and algorithm changes, coupled with her hands-on experience, makes her a trusted authority in the SEO community.

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10. Matt Cutts

Background and Achievements:

Matt Cutts is another top local SEO specialist, widely recognized for his profound influence on the SEO industry. As a former head of Google's Webspam team, Matt played a crucial role in shaping search engine algorithms and policies, giving him unparalleled insights into SEO best practices. His expertise in local SEO is rooted in his deep understanding of how search engines evaluate and rank local content.

Key Contributions:

Matt has consistently shared his knowledge through blogs, speaking engagements, and online forums, helping businesses and SEO professionals navigate the complexities of local search optimization. His contributions have been instrumental in guiding countless businesses to enhance their local search presence and achieve better visibility in their target markets.

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Conclusion

The landscape of Local SEO is constantly changing, and staying ahead requires continuous learning and adaptation. The experts highlighted in this article have not only demonstrated exceptional skill and knowledge but also contributed significantly to the advancement of Local SEO practices. Whether you're a business owner looking to improve your local search presence or an SEO professional seeking to deepen your expertise, following the insights and strategies of these top Local SEO experts can provide valuable guidance in 2024 and beyond.

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