Top 10 Digital Marketing Trends you can’t ingnore in 2020
Ramya Anudeep
Driving Growth at Syntasa ?? | Expert in Demand Generation & Account-based Marketing | Amplifying B2B Lead Generation Strategies | Pioneering AI, ML & No-Code Solutions |???
The year 2020 has bought a lot of phenomenal changes to our planet. Today I am going to discuss with you about the top 10 digital marketing trends that you can never ever ignore, because the future can not be relied on the existing trends of marketing. With the changing mindset and work culture of the people, we need to think about , “whats going to be trending from now on?”
- Whatsapp for Business:-
WhatsApp Business aims at strengthening and streamlining the reach of small businesses without making hefty investments in website development, infrastructure related to customer support and more.
- Podcasts are the new rock stars:-
While YouTube is having substantial competition , podcasts have lesser crowd which means you have the good opportunity to grow and make your mark. Podcasts are very popular in the US. Now in India also podcasts have become a great significant source of content.
- Linkedin ads getting cheaper:-
Linkedin is the best place to get connected with the top notch professionals who may not be present on facebook and instagram. This is purely a B2B market place to finds leads to your company. When we think of Linkedin adds, the first thing which comes to our mind is they are expensive. But the big news is they are getting cheaper. So this is the best time to run add campaigns and triple your sales within no time.
- TikTok Marketing:-
TikTok has overgrown in the year 2019. Almost everyone is on TikTok. So there is a huge opportunity for marketers to apply their strategies on TikTok to market their products or services. TikTok marketing has become popular these days. Even the rural area people are also TikTok savvy. In 2020, this app is going to be used not only for entertainment but also for education and information.
- Stories !! :-
As per the above data in 2019, this has grown even more in 2020. As the user attention span is very less, stories are the best way to showcase anything quickly. Promoters have noticed this feature as a big opportunity and started spending on story ads which are bit cheaper. This helps in branding of new products.
- Youtube Community :-
The best way to interact with your audience is through your youtube community. This is how we can know our performance. Its time to get conversational. This feature is going to make a big difference to your channel.
- Influencers and SEO :-
Influencer marketing is the latest trend. These people have huge quality audience. So it’s the best time to get collaborated with influencers to improve SEO rather than waiting for guest posts and backlinks.
- Go Live ! :-
The “LIVE” feature on facebook and instagram is the next big thing for 2020. In order to grow your tribe and to get traction, you should definitely go live. This is a whole new level of interaction which helps you to connect with your audience better.
- Social Media Stores:-
In 2020, the total retail phase has changed a lot. There will be no more big shopping stores on high streets. The entire shopping style has shifted to e-commerce. Social platforms have turned themselves into best shopping places especially for micro niche items. These platforms are implementing new features to encourage more sales.
These are the top 10 trends of digital marketing 2020. If I am missing out anything on this top 10 list, please message me. Comment your thoughts below.
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Driving Growth at Syntasa ?? | Expert in Demand Generation & Account-based Marketing | Amplifying B2B Lead Generation Strategies | Pioneering AI, ML & No-Code Solutions |???
4 年Artem Smirnov I would like to hear your thoughts on this.