Top 10 AI Tools that work wonders in Digital Marketing
Are you also overwhelmed by the endless list of marketing chores? If so, then you’re not alone! Today, countless marketers are juggling diverse roles in the dynamic digital world. However, wearing multiple hats has become less challenging, thanks to the rising ease in AI tools. By taking advantage of these state-of-the-art tools, you can excel in any and every aspect of marketing. Whether you need to create brand-specific images, craft compelling content, or boost your Return on Ad Spend (ROAS), these AI magicians have the power to supercharge your business.?
Let’s find out more about them!
How is AI used in Digital Marketing?
AI tools in Digital marketing software collect, examine, and interpret real-time data in order to understand consumer patterns. The AI algorithms analyze and advise the best marketing strategies to its users after gathering information such as current market trends and everything around social media. This software evaluates and tells users about the competitors’ and their clients’ strategies regarding efficiency in production patterns.?
What’s more, these tools help in developing SEO-optimized pieces of content that include trending keywords and phrases to rank them better and attract more clients that ultimately get converted into potential leads.?
Top 10 AI tools for Digital Marketing?
Canva is an AI tool simplifying digital marketing by creating logos and images through chat commands. With design templates for pictures and videos, it produces eye-catching content, giving competitors a run for their money in marketing campaigns.
2. ChatGPT
ChatGPT is an AI marketing tool aiding content creation and strategy for businesses. With free and paid plans starting at $20/month, it offers assistance in various marketing content areas, accessible via web and mobile. Users should verify suggested facts and enhance SEO content for audience resonance.
3. Zapier
Zapier is an AI tool streamlining digital marketing by integrating with 5000+ apps for tasks such as bulk email sending and automated campaign creation. It reduces time and effort by analyzing leads and collecting data, enhancing customer service customization.
4. Grammarly
Grammarly is an AI-driven writing tool offering real-time feedback on grammar, style, and tone. With wide app integration, it's ideal for individuals, teams, and educational institutions, aiding students, professionals, and businesses in improving writing quality starting at $12.08/month.
5. Copilot
Copilot is an AI tool integrated with Microsoft applications, enhancing productivity through natural language processing. Developed with GitHub and OpenAI, it acts as an assistant, aiding in tasks while users retain control over operations.
6. Surfer SEO
Surfer is an AI tool for digital marketing that optimizes written content and is trusted by over 500 companies like FedEx, Shopify, and Square. It's user-friendly, offers competition tracking, audits, and analysis for enhanced online performance.
7. Quillbot
QuillBot AI employs natural language processing to analyze and rewrite text while retaining its original meaning. With modes like Standard and Creative, it's useful for academic writing, content creation, and improving English proficiency.
8. Copy.AI
Copy AI utilizes machine learning, specifically OpenAI's GPT-3 model, to generate diverse content types like blog headlines, emails, and social media posts. With tools and frameworks, it supports users in copywriting across 25+ languages, ideal for beginners exploring generative AI.
9. Bard
Google Bard is an experimental chatbot utilizing LaMDA, capable of generating natural and conversational text responses. Developed over years, it shares lineage with ChatGPT but offers versatile functionality for answering questions, providing summaries, and aiding research.
10. Dall-E
Microsoft DALL-E creates engaging graphics from text prompts, catering to various design skill levels. Marketers can customize visuals by inputting descriptive details, making content more relatable and personalized for specific target audiences.
Wrapping Up
In a nutshell, being a busy digital marketer, you can use AI marketing tools to increase your efficiency. The above listed AI-powered social media tools can rationalize efforts of social media marketing agency, manage day-to-day tasks with more complex AI marketing tools, and provide useful insights. This lets you to prioritise your marketing strategy over other things and draft more creative initiatives instead of getting stuck with your regular tasks.
This is a solid roundup of AI tools! The way Zapier's automated campaign creation streamlines marketing tasks never fails to amaze me. It's like having my own virtual assistant on retainer.