The Tools of a Creative Director
William Mosley, III
?? ????Fractional CMO & CTO | Helping Business Owners Scale with AI, Marketing & Automation | Digital Growth Strategist
I get asked all of the time what I use as a Creative Director. I switch hats every day between web, design and filmmaker. Below you’ll find a full list of the 80/20 of what I use on an every day basis. Most of these tools I’ve been using for years and have developed an intimate relationship with them. If you have any questions or would like a bit more detail. Use the hashtag #askwillmosleyon FB, Instagram or Twitter and I’ll try to get them in to the next #creativeswithkids.
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Macbook for life
Adobe Illustrator for all design work
Final Cut Pro for all editing work
Canon SL2 w. 24mm 2.8 for all film work - https://a.co/d/48ASMIl
Youtube for everything I don’t know how to do
Treehouse for learning code and design — teamtreehouse.com
The design book that changed my life — https://goo.gl/Sr4AUA
Digital Ocean for everything server related
WHM/Cpanel to expedite web builds
Wordpress for every website
WooCommerce for everything eCommerce
Beaver Builder for custom page builds non-coders can edit
Custom CSS for anything visually custom
Custom PHP for any custom functionality
Github for version control/file backup
2 6TB Hard Drives for Footage
1 500GB SSD External Hard Drive for current projects
2 2TB Hard Drives that are backups of the current hard drive
Get Back Up Pro 3 for streamlined hard drive backups/syncs
Gary Vee for motivation and business strategy
Casey Neistat for a break
Main Lens — https://a.co/d/2uCH4js
Workhorse Day Lens — https://a.co/d/2PShpFg
Sexy BROLL Lens — https://a.co/d/eOQGzFh
Microphone — https://a.co/d/je23Lo4
Tripod — https://a.co/d/ba8ePAW
Pro Job Tripod — https://a.co/d/53Sd3Yw
Backup Camera — https://a.co/d/6o8Q3Vx
Podcast microphone — https://a.co/d/8fG78lZ
The music I use — https://www.epidemicsound.com
Iconic Liftboard — https://rideliftboard.com