TONG Webinar: China Outbound Student Market 2025 Update

Chinese students continue to be a key market for the UK tertiary education sector?- across educational institutions, housing providers, and a range of student-facing services. However, a recent HEPI report highlights that many Chinese students struggle to feel integrated, often due to technological barriers and insufficient support services.? ?

• What can the ecosystem do to address these challenges in 2025 and better support their Chinese customer base?
• What changes and trends are we seeing in demand for the upcoming recruitment cycle?
• What tactics can universities and housing providers use to better connect with Chinese customers?

Join TONG Global's Client Services Director, Gabriel Nicklin, and author of the HEPI report Pippa Ebel, to understand the challenges, and how to address them. You'll hear?case studies of TONG Global's award winning go-to-market and community building work for PBSA clients, as well as?expert insights into the state of the market as we enter the key spring/summer recruitment period.

Webinar Agenda:?(45 minutes total)

• 11:00-11:10: Welcome and Market Overview (Gabriel)
• 11:10-11:30: Interview with Pippa Ebel
• 11:30-11:40: Go-to-Market Strategy and Case Studies
• 11:40-11:45: Q&A

???Secure your spot today

Sign up link: https://my.demio.com/ref/GrugYoJGkLSNOFaw

TONG Global 通 helps leading brands interpret and adapt to the ever-changing opportunities in China and Europe through digital marketing, creative production, and strategic consultancy.

To find out how we can help you contact us to set up a meeting with our team.