Tom Webster shares the answer to the question, “How do I get more podcast listeners?"

Tom Webster shares the answer to the question, “How do I get more podcast listeners?"

The most common question asked by podcast guests and podcast hosts is this: “How do I get more podcast listeners?” Most experts suggest advertising your podcast episodes or paying an agency to help get more eyes on your content, but that's not the best approach.

In this episode, Tom Webster shares 5 things you can do today that will cause your podcast and episodes to gain more traction. Get ready to become a better podcast host or guest that's aligned to reach more listeners!


?? Watch or Listen to This Episode of Podcasting Made Simple: https://PodMatch.com/Episodes (Then Search "303")

?? Big Ideas From This Episode:

#1. Understand Your Audience

Deeply know who you are speaking to; tailor your content to meet their interests and address their specific needs.

#2. Engage Through Content

Deliver content that resonates and engages your audience, encouraging them to share and promote your podcast organically.

#3. Offer Unique Perspectives

Provide unique insights or entertaining content that cannot be found elsewhere, making your podcast a must-listen.

#4. Use Effective Promotion

Leverage social media and other digital platforms to promote your podcast episodes, targeting where your potential listeners spend their time.

#5. Foster Community Engagement

Build and nurture an online community around your podcast to enhance listener loyalty and encourage word-of-mouth referrals.


?? Final Thought:

Gaining more podcast listeners isn't just about producing great content; it's about understanding and connecting with your audience on a deeper level. Tom Webster emphasizes the importance of knowing your listeners intimately and crafting content that not only meets their expectations but exceeds them. By focusing on these key strategies, you can significantly increase your podcast's audience and ensure your listeners are engaged and invested in your success.


?? Did you listen to or watch this episode of Podcasting Made Simple? If yes, what was your biggest takeaway?


Umesh Lohani

Blogger/ writer

3 周

I just published The Power of Podcasting: Stories in Your Ears, Ideas in Your Mind #podcasts #podcastshow #podcasting https://link.medium.com/qXCDvx5v8Nb

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Jim James

Champion of the UnNoticed Entrepreneur.

4 周

Useful tips. Thank you. You’ve just saved me a lot of money on unnecessary expenses!

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Margo Spilde

The Women's Wealth Warrior - Helping ambitious women master wealth through passive income real estate, education, and innovative growth strategies. Investor | Mentor | Entrepreneur

4 周

Absolutely, Tom! Knowing your audience and fostering genuine engagement are key to building a loyal listener base. Unique insights and community connections can really elevate a podcast's impact!

Rose Wippich

Podcaster/Host & Producer of CHAT OFF THE MAT. Speaker, Energy Alchemist - Qigong/Yoga/Reiki Master Teacher

4 周

I’m also reading Tom’s book!

I'm reading his book "The Audience Is Listening: A Little Guide to Building a Big Podcast" now

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