Tokeni(z)ation or tokeni(s)ation?
 “z vs s” Which should you use?

Tokeni(z)ation or tokeni(s)ation? “z vs s” Which should you use?

Hey there, Digital Bytes community!

It's a fact. When to use 'z' in contrast to 's' has seen Uncle Sam emerge as the definitive victor. Whilst those in academic circles might express hesitancy, the landscape of social media has witnessed an interesting shift. For those with a goal to captivate the widest readership in their posts, a recommendation surfaces: farewell to the 's's, and a warm embrace for the 'z's!

This historic tussle traces its origins to the etymological 'izo' in Greek and its counterpart 'iso' in French. Additionally, it's equally astonishing to learn that the standardization of? British spelling didn't occur until circa 1755, aligning meticulously with Johnson's publication of 'A Dictionary of the English Language'. Before this transformative juncture, an era of linguistic liberty reigned supreme, even causing distinguished writers such as Shakespeare to seamlessly alternate between these two systems.

Curious as to the reason for this change now? After all, is there truly any significance when both 'z' and 's' convey identical meanings? An understandable viewpoint. Yet, in this realm of digital progression, search engine algorithms have elevated their potency. As the adage goes: “Falter in ranking, falter altogether.”?

Within this context, the intriguing trend emerges from Google Trends data - i.e., terms with 'z' frequently unveil higher search volumes in contrast to their 's' counterparts. Consider the instance of tokenization vs. tokenisation. The correlation becomes evident - greater search volumes translate into heightened relevance. Furthermore, within the realm of content creation, where SEO and SEM intermingle, the selection of appropriate keywords holds a considerable sway.

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Google Trend for keyword 'Tokenization' vs 'Tokenisation' (1 Year Data - Worldwide-based)

Think about words such as:?

These words have gone through a transformation. In the realm of social media, where every character counts, the 'z' stands tall; it has the power to make your message pop and resonate with a diverse audience. Nevertheless, this usage depends on what your target audience is. Well, advice would be that, should you be planning to have the world as your audience, it’s best to apply American English. Correspondingly, maintain value and engagement in every content you write.?

And so, with a touch of chagrin and a splash of enthusiasm, future editions of Digital Bytes will proudly wave the 'z' flag. This change is being embraced with open minds and hearts, in the understanding that the power of language evolves just as quickly as the digital world does.


We invite you all to join the conversation! Please share your thoughts and any ideas you may have on how this language evolution impacts digital content.

#ContentWriting #GoogleTrends #WritingTips #innovation #SEO #digital #digitalassets #stablecoins #nfts #blockchain


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Absolutely, as a #tokenization platform, we often come across these terms used interchangeably. It mirrors our ongoing journey of innovation and transformation, akin to the ever-evolving language itself.?Your insightful perspective on this nuanced yet vital topic is much appreciated! ??

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Jannah Patchay

Stablecoins || Policy, Strategy & Financial Innovation || Digital Finance || Sustainable Financial Systems || Board Advisor & Member

1 年

Jonathan Marriott Helen Disney I guess we should consider this re standardising on some DPF terminology ??

Jason Keogh

Equity Products

1 年

S = All of the world Z = USA

Jonny Fry

ClearBank Head Digital Assets Strategy | CryptoAM Influencer of the Year 2022 | Editor Digital Bytes Weekly analysis of Blockchain & Digital Assets | Thought provoking in Digitization | Chairman GemCap Uk Ltd

1 年
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Helen Disney

Founder and CEO, Unblocked. Scaling tech businesses through effective storytelling. Content creator | Strategic Marketer | Moderator | Writer | Podcast host | Documentary Maker | Seeking NED roles

1 年

Realization or Realisation ??

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