Today, in honor of National Day of Giving - Tuesday, November 29th

Today, in honor of National Day of Giving - Tuesday, November 29th


Earlier this year, the Atlanta Hawks released its Community Impact Report:?Beyond Basketball 2021-22, which captured the impact our organization has made in communities where our fans live, work and play.?On this year’s National Day of Giving, Hawks’ Vice President of Corporate Social Responsibility Andrea Carter offers reflections and additional insights on what it means to be a community asset. To download the report in its entirety, click here.

BY VICE PRESIDENT OF CORPORATE SOCIAL RESPONSIBILITY ANDREA CARTER

As we close out 2022, it’s a great time to reflect on what we’ve accomplished this year and the plans we have for an impactful 2023. Community has always been a strong, guiding value at the Atlanta Hawks and State Farm Arena. We function on the guiding principles that our organization holds a huge responsibility to the people we serve and towards the health and sustainability of the planet we all share.

Our pledge to be a community asset drives all that we do. But we don’t do this work alone. We do it with community and corporate partners who share our vision of an even greater Atlanta.

Here are a few highlights from this past year:

  • Donated $122,500 to Atlanta Community Food Bank, in partnership with State Farm, as part of the Good Neighbor Giveback campaign and our collective fight against food insecurity.
  • ?State Farm Arena became the world’s first venue to earn TRUE Platinum certification for zero waste. Since May 2021, the venue has consistently diverted a minimum of 90 percent of all waste from landfills.
  • ?Hosted the 2021 Coaches Clinic presented by adidas for more than 600 coaches.
  • ?Opened a one-of-a-kind Good Neighbor Club at Coan Park Recreation Center in partnership with State Farm?. This sensory inclusion room serves as a calming and inviting room for youth with sensory needs to learn and have fun.
  • Hired more than 300 people on the spot through a unique Holiday Hiring Fair at Puttshack.
  • Welcomed nearly 200 veterans for our annual Crowning Courage event presented by Crown Royal which recognized our active duty and retired military personnel.
  • Recognized local heroes who epitomize community, culture and causes as part of the Forever 404 Honors presented by Sharecare.
  • Unveiled a new basketball hoop and mural at the historic Atlanta Fire Rescue Station 16 in celebration of the NBA’s 75th Anniversary.

As the Season of Giving tipped off, we doubled down on our efforts to fight food insecurity, teaming up with State Farm to stock the Hawks & State Farm Good Neighbor Pantry at Meals On Wheels Atlanta. Additionally, and in partnership with UPS and our friends at Goodr, we provided 400 families with free groceries to prepare a wonderful Thanksgiving meal.

These highlights are just a few of the ways that we live out our mantra “True to Atlanta”.??To download the entire report, click here.?

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Max S.

Brand Communications Director for the Atlanta Hawks & State Farm Arena

1 年

Love it! #givingtuesday

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