'Tis the season for social success | December 23 Newsletter

'Tis the season for social success | December 23 Newsletter

In this BIG festive update…

?? Recent shoots

?? Final Seen Cool Campaign of the Year

?? Getting to know your competitors

?? 2024 content calendar - free download

??? A ‘wrapped’ up summary of Seen’s 2023

?? Key points from TikTok’s 2024 trend report

?? Marketing trends set to dominate the year ahead


Do you keep a close eye on what your competitors are up to? When was the last time you undertook a proper social audit?

We've outlined three simple steps to conducting a competitor audit…(and also provided you with a downloadable template to use!)

Read more on carrying out a competitor social media audit >


2024 content calendar - all the key dates for your diaries

From National Nutella Day to World Emoji Day, awareness days to big sporting fixtures...we’ve got you covered.

2024's all important dates are noted in our free 2024 content calendar.

Go grab yourself a free copy >


Seen Wrapped - a look back at 2023

What a year 2023 has been! Now is a time to step back and reflect.

We’ve summarised some highlights and had some fun with stats in a Spotify Wrapped-styley - from the past 12 months in this post…


2024 marketing trends to inform your planning

The crystal ball has been out…??

We’ve highlighted SEVEN digital marketing trends likely to be playing a big part in 2024.

Show me the trends >


Recent shoot - SushiDog!

December has been packed with content shoots!

We kicked it off with with some fresh work for?SushiDog!

These guys are absolutely smashing it, with 6 London sites and creating the tastiest sushi rolls at your convenience!

We supplied them with a new bank of mouth-watering lifestyle imagery for social and website.

If you don’t know, get to know.?


#SeenCoolCampaigns - Guinness have done it again!

Guinness have created a pair of boots that leave Guinness ‘Foot Pints’ behind as you take your festive stroll to the pub.

Another example of simplicity being a great form of marketing. Whilst also gaining attention in the form of ‘speculative engagement’ leaving people wondering if they are real or not... Would you buy a pair?

For more creative inspiration and showcasing of brilliant campaigns, follow our hashtag on LinkedIn, #SeenCoolCampaigns


TikTok 2024 trend report

TikTok unveiled their 'What’s Next 2024 Trend Report', and they’ve called for brands and creators to be braver for the new year.

Highlighting three specific trends, TikTok is encouraging you to rip up standard storytelling practices, and dive headfirst into the unknown; evoking more curiosity, imagination, vulnerability and courage in the process.

Fancy getting up to speed with their report? Check out the TL;DR key points >


Have a super duper festive break, and we ho-ho-hope Santa puts in a good delivery.

Looking forward to catching up in the new year!

Cheers,

Ozzi, Adam and the Seen team ??


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