Tips for Turning Social Media Into Sales - Stick to the basics
Christine Morse
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Christine Morse
Driving Business Expansion with Communications, Building Relationships, Story Telling, Digital & Traditional Marketing, and PR.
- Sharing your knowledge with a soft sell every 5th post creates a nice rhythm and cadence for social posting.
- Post 2 to 3 times a week at various times of the day.
- Share Knowledge (blog)
- Share Knowledge (blog)
- Post something personal or about the team, or about community
- Soft Sell - an invitation to your speaking event, call to action
- Share Knowledge (blog)
- Share an article on your topic and authored by someone else
- Repeat
Remember to engage in other conversations. Only post a soft sell one time for every 10 engagements or conversations in which you have been involved. Givers Gain.
- Creating Blogs can be intimidating for people but it's really only 600 to 1200 words which equals a few chunky paragraphs of knowledge. We can do that easily enough! Simply pretend that you are talking with someone about your area of expertise. You can share a few paragraphs of information, on a certain, all day long, right?
- Put all of your (Blogs) knowledge on your website and post (that url) into your social mediums. If the social medium goes down, you will lose all of your content so you want it stored safely on your website. Do you want to put all of your eggs into Mark Zuckerberg's basket? I didn't think so.
- Using Loom is the easiest way I create videos. Then, I upload the video into my YouTube channel and then upload it directly into FB and IG instead of posting the url from my YouTube account. By doing this, you will get ALOT more views because FB wants to BECOME the new video outlet. It's all about playing by their algorithms that help you win.
- YouTube is the second largest search engine so putting YouTube videos onto your website greatly enhances your SEO...because of course, Google owns YouTube.
- Again, play by their rules and making them happy keeps our ability to use the FREE version of their tools.
- It is all pretty basic information because it really isn't hard. It is the time, attention, and consistency that wins in the end. If you struggle with creating your content, I have a very effective tool that can help.
- Please add your thoughts on this topic.
Helping ambitious entrepreneurs & full time business coaches escape the trap of growing their business whilst sacrificing time & life. Working on the elements of delivery, sales & high quality daily lead flows.
11 个月Christine, thanks for sharing this, if we are not yet connected, please send me a request as I would love to hear more from you.