Tips and Tricks for Building Long Term Relationship with Your Clients in 2022

Did you know acquiring new clients costs five time s more than retaining existing ones?

Increasing client retention by 5% can increase profits by 25% to 95% . This makes building long term relationships with clients extremely vital in business. Despite many benefits, a lot of businesses do not implement customer relationship management in time and end up losing clients and profits.?

Here are four tips for building a long-term relationship with your clients in 2022!?

Honesty is the Best Policy

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There is no growth without the acceptance of feedback and constructive criticism. Therefore, it is essential that you are honest with your clients to give them fruitful feedback. Not just this, honesty must be kept intact in all aspects of your relationship with the client. If you are late for a meeting because it slipped your mind, be upfront instead of making an excuse. It creates a safe environment for both parties to be open with each other. Most importantly, it creates a connection based on integrity that attaches them to your firm for the long run.?

Communication, Communication, and Communication

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Communication is key in any relationship, and that stands true for client relationships as well. Ensure regular check-ins and updates with your clients. This means updating them on any developments in business, new ideas for expansion, or just checking in with them to see if you are driving the project on the right track. Such one-on-one interactions build the foundation for trust between you and your customer.?

Reward Loyalty

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?A vital part of building client relationships is letting them know that they are valued. Alongside providing good services to them, a good way to express this is by rewarding their longevity as a client. It will incentivise them to stay committed to your company. A simple way to do this is by giving them a certain percentage of discount or setting up a reward system.?

Go Beyond

While relationships with customers are based on business and in essence a stream of revenue. However, it must not be lost on businesses to follow a very basic principle of customer relationship management – having a relationship beyond business. Look at your client association beyond monetary benefits but as a symbiotic relationship where both parties are benefiting from the other. Connect with them on a human level and find things in common to create a bond that will keep them interested in working with you long term.?

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Cherishing relationships you already have are much more valuable than constantly being on the lookout for new ones. This is true in life and in business. Start fostering good relationships with your clients and see a significant shift in the energy surrounding your business.?

At iWrite , we go into every customer relationship with the intent of making it long term. If you are scouting for a web presence management agency, then iWrite is just the fit! Get started now and we will deliver, be rest assured of your business’s growth.