Tips on Projects using Social Media
Liam Dillon, PMP?, AiE?, PgMP?
Consultant, Coach, Trainer and Advisor (@Loncom True Vision) providing Value at all levels of Delivery
As the Social Media giants of Facebook and Google continue their dominance of the global digital advertising market, it is shown that 2017 has shown accelerated growth with figures showing Google likely to make $72.69 billion in advertisement revenues. On the other hand Facebook will make $33.76 billion during 2017. Together, that equates to nearly 50% of advertisers total global spend. Likewise Snapchat is set to make more money from advertising this year, growing its revenues to $900 million. These are invariably the Big Three Digital hub s for 2017 / 2018 and why not get on board.
So what does this all means, simple really digital advertisement and in turn social media is here and is becoming more part of our existence as we progress. So project management should stand up and take stock of this. Not necessarily take on the game of digital advertisement but rather the game project advertisement using digital technology. Digital advertisement also called internet advertising or internet marketing is when businesses leverage digital / internet technologies to deliver promotional advertisements to consumers. Whereas project advertisement is about using digital technologies in a creative approach to interacting with those around us.
For example one way to collect project-related information, as well as to keep tabs on your project and share its progress with the rest of your team is to make use of social media platforms.
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Consultant, Coach, Trainer and Advisor (@Loncom True Vision) providing Value at all levels of Delivery
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