- I don’t buy apparel from Amazon. Similarly, my Mom won’t buy groceries from Flipkart. Customers have a clear agenda of what to buy from where.I would prefer buying apparel from Myntra, and smartphones from Flipkart.
- You need to carefully choose the marketplaces to sell your products there. Being present on generalized but large-scale marketplaces such as Amazon and Flipkart gives you the advantage of reaching a mass audience. But, niche marketplaces (that only sell a few product categories) allow you to reach your target audience. That’s the reason why selecting the marketplaces that match your product categories is the first step to increasing sales on Amazon-like online marketplaces.
- Selling online has a great challenge- understanding how much to keep in stock, where to keep it, for how long, how to contract with the fulfillment agencies, and more. You consider this as a challenge because you’re not sure how many orders you’ll have in a day. The orders may increase especially when you advertise but it’s difficult to predict the day and time.
- When you opt for fulfillment by marketplaces, you’ve got a better plan. One of the main purposes of using the marketplace’s fulfillment network is to gain customer confidence and earn their trust. Once you have it, you’ve won half of the game in increasing sales.
- Product reviews act as a crucial factor for customers while they are making a purchase decision. When it comes to product reviews and ratings, I highly encourage sellers to gain as much as organic product ratings and detailed reviews
- You cannot ignore this because it is the most essential thing to do to optimize your product pages for SEO.
- When you are listing a new product on the marketplace, make a list of the most relevant terms and keywords a customer would search for. Include the most important one in the product title and others in the product description.?
- This way, your product has a much higher chance of getting displayed in search results when a customer is finding something on marketplaces as well as the search engines.?
- Working on customer experience campaigns is not optional these days. When you provide exceptional customer service, customers rate your brand better. As a result, your seller rating on the eCommerce marketplace increases. If this happens, potential customers are likely to purchase products from you instead of another seller.
If you need any help regarding selling on Marketplace , Contact
Globalhype Media Pvt. Ltd.
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