It's been a month since I took Facebook (Meta) Blueprint certification exam and made it through in a single attempt. Though I believe it isn't a thing to brag about, I thought of helping others to prepare well for the certification exam. I got a score of 763 and achieved certification for media buying. With that, below are the few tips that can help you ace the Facebook or Meta blueprint certification exams.
A Pro Tip: Facebook certifications are not designed to know “how well you know Facebook”. Instead, they are designed to know “how well you can make use of Facebook to build, promote and scale the business”.
- Try to appear for the test within 7 days from the day you start your preparation. Every individual tends to forget the information easily if it is not applied to work. Since we don’t work on every detail of Facebook, we can easily forget what we learn in the preparation. So, appear for the test as early as possible (within 7 days) from the day you start preparing for it.
- It is good to go through all the lessons under the certification library. While preparing for the test, carefully go through all the lessons which are listed under the selected certification’s library.
- Paying good attention to examples and case studies will help understand topics better. ?While going through the lessons, pay attention to examples and case studies. If the information about a case study is insufficient, please check the reference section at the bottom of each lesson for a link to the case study.
- Avoid overlooking. Here, overlooking points towards the few terms one overlooks while going through lessons or study guide. Example: “Bid cap is good to get more results with the current budget”. In this example, we understand that Bid Cap is good to get desired results. But understanding the actual meaning of “Bid Cap” and how it makes difference to the campaign is more important. Overlooking will lead to a different understanding than the actual meaning.
- Keep an ad account open. Keep an ad account open while going through lessons and the study guide. If there are any doubts, you can come back and check in the ad account for a better understanding.
- Google it. While going through the lessons, if anything is confusing or incomprehensible, Google it. Google has the answer for almost everything.
- Knowledge checks are practice questions. Taking knowledge checks at the end of each lesson will help a lot in understanding the type of questions you can expect in the test as they resemble the test questions.
- If possible, go through all the reference links. The reference links, at the bottom of each course, will give additional information about the courses which are just finished. They can solve a few of your doubts about the topics.
- Take the practice test for a better understanding of questions. Since all the questions in the test are application questions, the question is almost answered the moment it is comprehended right. The practice test will not have any time restrictions also it gives a chance to come back and review the right answers. The best way to learn how to comprehend questions.
- Revise the learnings with the study guide. The study guide is a wonderful way to revise everything that is in the lessons with some added information. At the end of the Study Guide, there are study questions. Consider them as practice questions and try to answer them and compare the answers with answer keys given below the questions. Learn where it went wrong if the selected answer is wrong. Another best way to understand how to understand the test questions.
I hope the points will help you prepare well for the blueprint certifications. If you think I have missed any points, feel free to put them in the comments.
AI & Data-Driven Performance Marketer | Achieved 26x ROAS on Meta for the E-commerce Brand | Google, Meta & TikTok Ads Expert | Google Search, GA4 & Meta Blueprint Certified.
2 年Congratulations?on passing the Meta Certification Exam. I am preparing for Meta Certified Digital Marketing Associate Exam.
AI & Data-Driven Performance Marketer | Achieved 26x ROAS on Meta for the E-commerce Brand | Google, Meta & TikTok Ads Expert | Google Search, GA4 & Meta Blueprint Certified.
2 年Really nice and helpful article. One question which I have in mind is can we take the practice test multiple times and will the questions of the practice test be different all the time or are they same each time? Please reply. Thanks