TikTok introduces 'Creativity Program' | Why free ad-supported TV is becoming King | PMW Awards UK 2023: pictures of the winner's to the red carpet

TikTok introduces 'Creativity Program' | Why free ad-supported TV is becoming King | PMW Awards UK 2023: pictures of the winner's to the red carpet

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The Christmas ads are out and John Lewis scores its best since 2020, but not quite reaching the heights of Aldi and M&S Food this year. Plus, Claxon continues succession plan and can TV crack the sales activation code?







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