TikTok Fights Back? New "Photo Mode"—and more Social Media Updates (Oct. 2022 edition)

Each month, the Dooley team curates a list of the most impactful social media news and feature updates that marketers need to know about. If you find this valuable, be sure to subscribe!

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Here are the impactful social media changes that stood out over the past few weeks:

• ???TikTok Fights Back with New "Photo Mode"?– TikTok may be targeting Instagram and other platforms with the new ability to post still-image carousels.
• ???New Instagram Tools Facilitate Influencer Partnerships?– Instagram has unveiled several new tools that will help brands find and manage partnerships with influencers (aka Creators).
• ????Twitter Bios Now Have CTA Buttons (For Some)?– If you sign up for Twitter Professional, you'll now be able to?add a button?with labels like “View Menu” or “Watch Now.”

What Else Do You Need to Know?

Here are a few more share-worthy items we’ve been reading this month…

Channel News & Updates

• Introducing mixed media: Videos, images, and GIFs together in one Tweet (Twitter blog)
• Instagram Launches Live Test of Native Post Scheduling in the App (Social Media Today)
• Facebook adding Reels to Groups (9to5mac)
• Using AI to Translate Speech (FB News)
• Meta ending support for Instant Articles (Axios)
• Reddit Details Several Updates to Its Ads Manager (AdWeek)
• Try-On and Shop Halloween Costumes on Snapchat (Snap newsroom)
• Happy 15th Birthday, Bitmoji (Snap newsroom)
• Pinterest is bringing popular music to Idea Pins, its TikTok-like feature (The Verge)
• YouTube is rolling out @ handles (DIgital Trends)
• Instagram is testing adding songs to profiles (Mashable)

Analysis & Stories

• Elon Musk completes Twitter takeover and fires top executives (Axios)
• Elon Musk plans to layoff 75% of Twitter workers (USAToday)
• Kanye West agrees to buy social media app Parler (Reuters)
• TikTok is adding adult-only livestreams (TechCrunch)

Tips & Tricks of the Month

• Five tips for recreating the real world with Lenses AR Experiences?→
• A Beginner’s Guide To Pinterest Content for Creators?→
• Social media careers: The skills you need, where to look, and jobs to consider →

Post of the Month

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Thanks for reading!

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• Sept. 2022 Social Updates

The expert team at?Dooley Social Studio?helps brands get attention by being thoughtful about how they give it. Learn more on?our website. (P.S.?We're hiring!)

Please let us know what you think of these updates in the comments. We'll be back next month with another round of updates.