A TikTok ban is back on the table!

A weekly newsletter about all things social media by Nuelink

Welcome to the Nuesletter and our weekly roundup of the latest social media news! This week brought significant developments across various platforms, from new features to potential legislative actions. Let's dive into the key highlights.

?? Instagram Surpasses TikTok in Downloads: Instagram's Reels feature has caused the platform to reclaim its position as the world's most downloaded app, surpassing TikTok. However, TikTok continues to lead in user engagement, with higher average time spent per user, according to recent reports.

?? TikTok Expands Monetization Program: TikTok is extending its Effect Creator Rewards program to additional regions, offering creators incentives for their AR effects. Additionally, the platform is revising its payout model to reward creators solely for effects used in public videos.

?? US Considers TikTok Ban: The US House passed a measure proposing a TikTok ban unless the app separates from its Chinese parent company, ByteDance. While the bill awaits Senate approval, President Biden has expressed willingness to sign it into law if passed.

??? Bluesky Enables Customized Content Moderation: Bluesky is open-sourcing its moderation tool, allowing users to customize content moderation preferences in their feeds. This initiative let users subscribe to additional moderation services based on their preferences.

?? LinkedIn Enhances Thought Leader Ads: LinkedIn is expanding its Thought Leader ads to enable businesses to promote content from any user, not just their employees. This update provides brands with more flexibility in promoting relevant content within the platform.

?? Google Enhances Safe Browsing: Google introduces real-time Safe Browsing in Chrome, enhancing security measures without compromising user privacy. This server-side system aims to improve phishing attack detection while minimizing resource strain on devices.

Stay tuned for more updates and insights shaping social media! ???

You can now catch up on social media news and the latest marketing strategies weekly with the Nuelink team.

Read Our Blog Posts for This Week ??

• A Comprehensive Guide to Discovering High-Quality Copyright-Free Images for Social Media.
• TikTok Shop: What Is It and How Can You Make Money from It?

Create Content ??

Holidays ??

Mar 18

• Global Recycling Day.
• Act Happy Day.

Mar 19

• International Client's Day.
• Spring Begins.

Mar 20

• French Language Day.
• International Day of Happiness.
• World Storytelling Day.

Mar 21

• Twitter Day.
• Companies That Care Day.
• International Day for the Elimination of Racial Discrimination.

Mar 22

• World Water Day.
• International Goof-off Day.

Mar 23

• World Meteorological Day.
• World Math Day.

Mar 24

• Day of Remembrance for Truth and Justice.
• International Day For Achievers.

Trends ??

• The “You’re 19” Trend: Create a video using this sound to poke fun at yourself. Use a text overlay to describe a humorous aspect of your personality or something quirky about yourself.

https://www.tiktok.com/@nicolo.contrada/video/7343370360789814570

• The “Are You There, God? It’s Me Fiona” Trend: Post a video where you lip sync to this sound while adding a text overlay describing a scenario in which you might be asking God for a favor.

https://www.tiktok.com/@brithestampede/video/7341180738823408939?is_from_webapp=1&sender_device=pc&web_id=7278805655334766086

• ??The “Tempting, But No… Thank You” Trend: TikTok creators are incorporating this sound into their content to illustrate moments when they would respond with a “tempting, but no... thank you.”

https://www.tiktok.com/@ravenelysetv/video/7342174208581029163?is_from_webapp=1&sender_device=pc&web_id=7278805655334766086

• The “Texas Hold ‘Em” trend: Courtesy of Beyonce’s new album, this sound serves as a versatile track. You can use it to share a variety of content, such as valuable tips, day in the life, or product images…

https://www.tiktok.com/@samirasjewelry/video/7131721800735837486?is_from_webapp=1&sender_device=pc&web_id=7278805655334766086

Memes ??

• The “Oscar” Memes: The 96th Annual Academy Awards brought together Hollywood's brightest stars to celebrate a momentous year in cinema. The event was filled with memorable moments that prompted amusing fan reactions flooding online platforms.

https://x.com/NeoIsRude/status/1766975226183577845?s=20

Read about Social Media News ??

TikTok ????

• TikTok might be developing a new Instagram competitor.
• TikTok is now letting creators in more countries earn money for their effects.
• "My livelihood at stake": TikTokers revolt against potential ban.
• House passes bill that could ban TikTok.
• TikTok Adds ‘Search Insights’ to Better Inform Content Strategies.

?

Instagram ??

• Instagram is copying TikTok, and the strategy is working.
• Instagram’s Testing a New ‘Spins’ Option to Facilitate Trend Participation.
• Instagram is Experimenting with an Option to Add Files to Your DMs.
• Instagram is working on a feature that would allow you to let others put a ‘Spin’ on your Reel.
• Instagram’s Experimenting with More Frames Within Carousel Posts.

??

• X Continues to Share Misleading Data Notes, As Third Party Reports Show Declines in Usage.
• X's long-form videos set to arrive on smart TVs, reveals Elon Musk.
• X Cancels Content Deal with Don Lemon, As Musk Continues to Censor Content That He Doesn’t Like.

Google ??

• Google says Chrome can now protect you better while preserving your privacy.

YouTube ??

• YouTube Shares Insights into How MrBeast’s Team Creates Compelling Thumbnail Images.
• YouTube is revamping its TV app to make videos feel way more interactive.
• YouTube Adds New Listing of Clips Made from Your Videos, and Product Tag Alerts.

Facebook ??

• Meta Considers New Elements for its Meta Verified Subscription Package.
• Meta Announces a Range of Updates to Advantage+ and Shopping Ads.

LinkedIn ????

• LinkedIn Will Now Enable Brands to Sponsor Any Organic Post in the App.

Pinterest ??

• Pinterest Shares New Tips on How Marketers Can Maximize Inclusion in Their Messaging.
• Pinterest's AI body type search aims to curate more inclusive search results.

Snapchat ??

• Snapchat will allow users to save DMs.

BeReal ????

• BeReal is Struggling to Add Users, Running Out of Funding.

Bluesky ????

• Bluesky is funding developer projects to give its Twitter/X alternative a boost.
• Bluesky starts letting users pick their own moderation filters.

Threads ??

• Despite distancing itself from politics, the topic is dominating Threads’ trends.

Hot SaaS Tools on the Market ????

• Nuelink: Plans, automates, schedules, cross-posts, and manages your social media platforms and content for you.
• Dovetail: Helps teams store, analyze, and collaborate on user feedback and insights, improving product development processes.
• Clockwise: Optimizes users' schedules by automatically scheduling meetings, focusing on productivity, and protecting focus time.
• Vidyard: Helps businesses create, host, and analyze video content for marketing, sales, and internal communications purposes.

Our Two Cents on Social Media Marketing ??♂?

• Incorporate a variety of content types, such as photos, videos, graphics, or quotes, to keep your audience engaged and interested throughout the carousel.
• Use your carousel to tell a story or take your audience on a journey. Whether it's a step-by-step tutorial, a before-and-after transformation, or a narrative arc, storytelling can captivate your audience and keep them scrolling.
• Provide valuable information, insights, or entertainment to your audience with each slide. Whether it's tips, advice, inspiration, or entertainment, ensure that each slide offers something of value to your audience.
• As usual, use Nuelink to keep your social media marketing plan running without investing much time and resources with its automation and scheduling features.

I hope you enjoyed this week's Nuesletter by Nuelink. Stay tuned for the latest news, tips, and more!

See you next week!