Throwing Away Your "It's All About Me"? Syndrome

Throwing Away Your "It's All About Me" Syndrome

We as human beings love to talk about ourselves. It's just a natural characteristic of who we are as people. Whether you like to talk about your personal life, your accomplishments, or even your offerings you provide to your prospects, there's always something you are going to like to say to someone else.

Talking about yourself is not a bad thing at all. You should always have plenty of positive things to talk about to others as it will no doubt show off your confidence.

However, when it comes to obtaining high-end clients online for your business, most people have the "It's About Me" syndrome. You're probably wondering, "What is this syndrome all about?"

Symptoms of this syndrome include:

  • Talking excessively about yourself where your prospect gets turned off
  • You present an offer without figuring out the need first
  • Not capturing the prospect's interest, but still think that they will be interested
  • You think prospects should buy from you because it would meet your needs & time requirement

For some syndromes, there is never a recovery. However, I am happy to say there is good news that if you or someone you know has the "It's About Me" syndrome, there is a good chance you can recover from it.

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In this edition of The Differentiation Innovator, you will learn 5 tips on how to overcome the "It's About Me" syndrome so you don't hurt your chances of winning high-end clients.

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Tip 1: Have a "Second Person" Mindset Point of View

  • Always think in terms of the word, "you."
  • When you set your mind to thinking about the word, "you," it forces you to think about that other person and their interests & needs.
  • Before your sales calls, think about this word deeply.


Tip 2: Think About It Like Dating

  • Have you ever been out on a date with a potential partner and all they did was talk about themselves the whole time? Talk about them being full of themselves.
  • Don't be that kind of person. Instead, use the 2 ears for 1 mouth ratio. Listen more, question more, talk less. Less wording with more quality in those words matter.


Tip 3: Get Rid of "Human Conditioning" Phrases

  • Phrases such as, "I feel obligated to reach out to you," "I'm just reaching out to see if..," etc.
  • Phrases like these come off automatically as "It's About You, but not really about you." Humans have been conditioned to know these phrases are about the salesperson coming after their money.


Tip 4: Drop the "I'm Expecting Something Out of This" Attitude

  • Prospects don't buy for your reasons or needs, they buy for their reasons.
  • Go into your conversations expecting nothing out of it. That will help to take any kind of pressure off you.


Tip 5: The "Golden Rule is Thy Rule"

  • Simply put, treat others as you would like to be treated.
  • If this was an action you wouldn't like to receive from that other person, then don't conduct that action yourself. In short, don't become what you hate.


That is all for this edition of The Differentiation Innovator. I am very confident this edition will serve you well in your venture.

If you're still having trouble overcoming this "syndrome" or want to fasttrack your way to obtaining more consistent high-end clients that will pay you 4-5 figures worth per sale for your services, my Open Coaching Program will definitely interest you. When you're ready, see more information about the program here.

See you next time.

?? Innovation Through Differentiation ??

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When you are ready to do so, here are 2 other ways that I can help you:

1) Online Business Systems: A self-paced course that takes you step by step in elevating your business processes to attract more consistent high-end clients online.

2) 1:1 Coaching: 1:1 session with me to evaluate either your branding, productization, marketing, or sales processes.

Lorrie Rogers, Physical Therapist

I help 40-60 year old professional men with pelvic pain enjoy their lives again, without long hours in physical therapy, using education and home programs.

2 年

Thanks for the reminders :)

回复
Paul Daniels, Jr.

$21.7B IN NEW REVENUE by getting companies to think differently ?? International Speaker?? Peripheral Thinkers???

2 年

You are spot-on, Andrew. Your advice is timeless. "People don't care how much you know until they know how much you care."

Marci Mayo

Senior Assistant Director

2 年

Great advice Andrew

Bill Stark

I Guide Corporate Executives & Entrepreneurs in Exploring and Validating Franchise Business Investment Opportunities | Former Corporate Executive Turned Entrepreneur

2 年

It's so true that we like to talk about ourselves a lot Andrew J. Rauschenberger but it is so important to always think about others first so we can become successful in helping them towards the path they wish to take.

Andrew J. Rauschenberger

I help turn words into ?? for B2B & Consumer-focused businesses by writing copy that converts prospects → paying customers | Follow → for more copywriting & human psychology tips!

2 年

Receive 5 tips that will help you attract, nurture, obtain, and retain high-end quality clients in your sales pipeline from online sources here: https://linked2monetize.com/tips-to-high-end-clients

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