Thriving Marketers Weekly

?? Issue #8 by Grégory Massa ??

Welcome back!

Discover the latest marketing trends, strategies, and success stories & elevate your marketing brilliance with handpicked LinkedIn posts from industry leaders.

Point of view

• How you should build your marketing in 2023 (the best marketing campaigns are pulled from the market), by Pierre Herubel
• PLG isn't that scary (3 reasons why you should hop on the train), by Madison Leonard ??
• Marketing shouldn't be measured on pipeline created, by Ashley Lewin

Positioning

• SaaS: how to avoid your website getting worse, as the company gets larger (product vs brand marketing), by Anthony Pierri ??
• What does a brand strategy actually look like, by Jason Vana

Outreach

• A quick comparison of the 3 cold outreach approach, by Gaspard Pastural
• A one-pager cold email breakdown (part 4), by Kévin Mo?nne-Loccoz
• How to write intriguing cold emails, by Arnaud Renoux
• 6 free databases to get started with cold outreach, by Lucas Perret

SEO

• An SEO case study with 7 top companies, by Jake Ward
• 7 SEO goldmines you can find in a minute with Google, by Samy Thuillier
• How to create your own glossary using AI (and get traffic), by Jake Ward
• 20 quick SEO fixes to 3X your traffic today, by Samy Thuillier

Paid

• “Is [insert budget] a month enough for ads?” (a break out), by Lewis Kemp

Conversion

• A 3-step process to diagnose & fix B2B pipeline leaks, by Patrick Cumming
• How to write CTAs a better way, by Nate Stoltenow
• Discover this simple word that'll help you to sell confidently, by Arnaud Renoux
• A 3-step process to improve Awareness to Activation funnel conversion, by Pierre-Jean Hillion

Copywriting

• A 4-principle step to re-write a B2B SaaS Homepage Hero Section, by Robert Kaminski ??
• A 7-step guide to write your landing pages, by Pierre Herubel
• Brilliant content ideas are everywhere (6 sources to find inspiration), by Sharon Wu

That's all for today, Marketing Folks.

Have a great week and see you next Friday!

Greg

?? Stay Inspired & Elevate Your Marketing ??

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