The Three Secrets To Successful Customer Service
Dr. David Moffet BDS FPFA CSP
Dental Practice Management Specialist > Dental Practice Profitability Expert > Dental Operations Consultant and Coach.
I was doing an online training for some dentists last week and I was advising them about the three key points that need to be covered on every incoming phone call at their dental offices, if they want to increase their practice new patient conversion numbers.
That’s only if the dentists want to increase the number of new patient call conversions happening on their phones.
If they don’t want to increase new patient numbers, and they’re happy wasting money on marketing and wasting money on getting the phone to ring, but not converting those calls, then they can simply ignore this advice and keep on doing what they are doing.
But if they want to increase their practice new patient numbers, then consistently doing ALL OF THESE three key things will dramatically improve their telephone conversions.
The interesting thing is that also doing these three key things in every face to face communication with patients and customers will dramatically increase customer satisfaction and also customer retention.
These three key things that need to be the backbone of every conversation are what supports the fact that everybody that we interact with just wants to feel important, valued, and understood.
So what are these three key things?
Well, in all communications with customers you need to always cover and include these three important considerations:
1- Be a friend
In all communications, coming across as “less than friendly” is improper and inadequate.
Always be friendly, and behave, as a friend would.
That means caring, and showing that you care.
2- Solve their problem
Truly listen with the intent to help, and uplift.
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If you can find the solution that your customer or caller is looking for, you’ll become their favourite person in the world.
Go into every interaction and conversation with the purpose of being a problem solver.
But that means that you need to be LISTENING on a visceral level.
Don’t listen just to reply or respond.
Listen intently so that you can
3- Give them hope
At the end of your conversation, your client or patient will feel uplifted if they believe you have given them hope, and pointed them in the right direction, and helped them to progress to a solution.
In a friendly and courteous manner.
And that’s all great customer service is really. It’s about adding value, adding hope, and being truly on the other person’s page.
Always.
*****
Dr. David Moffet BDS FPFA CSP is a certified CX Experience coach. David works with his wife Jayne Bandy to help SME businesses improve their Customer Service Systems to create memorable World Class experiences for their valued clients and customers. Click here to find out how David and Jayne can help your business
Chief Experience Officer at billquiseng.com. Award-winning Customer CARE Expert, Keynote Speaker, and Blogger
2 年Dr. Moffet, I didn't just emoji ?? like your post. And I didn't just emoji ?love it. I emoji ?? celebrated your post to offer you my kudos and appreciation. I especially love your "Rule of Three" key things. Why only three? Because nobody can remember four. You had three key things. I have four QUI customer service actions ??. As business people, we should CARE for our customers: COMMUNICATE with each customer with a smile, eye contact, and polite interaction. Inform each customer transparently and interactively of the product’s or service’s function, liabilities, and advantages to them. ACKNOWLEDGE each customer’s presence and value to us and our business. RESPOND empathetically and compassionately to each customer’s questions, concerns, and complaints. ENRICH the experiences of every customer. And when we act on these three things and CARE, each customer is wowed and happy, intent on returning, again and again, raving to others along the way. Thank you, Dr. Moffet, for sharing and "collaborating" with me. I very much appreciate you. As you are always, be GREAT out there!