The Three Graces: The Evolving Faces of Women of Philanthropy
Doug Evans, CFRE
VP & ED @ Forsyth Tech Foundation | Advocate for Equitable Philanthropic Education | Philanthropy Nerd | Consultant
How depictions of the Three Graces have evolved with modern philanthropy showcases a fascinating evolution, mirroring broader societal changes in how we perceive beauty, community, and altruism. Despite their more traditional depictions the Graces, sometimes known as the Charities, have transcended their mythological origins to inspire contemporary movements and initiatives that reflect the changing priorities and values of society.
This becomes more representative when we examine how depictions of the Three Graces in philanthropy have paralleled the changing roles of women, from early benefactors to today’s leaders of global initiatives.
Historically, women’s roles in philanthropy were often an extension of their societally assigned gender roles: nurturing, supportive, and community-focused. Early philanthropic efforts led by women were typically local and centered around social welfare, such as supporting orphanages, schools, and hospitals. Women like Phoebe Hearst and Margaret Olivia Slocum Sage used their wealth and influence in the late 19th and early 20th centuries to fund educational institutions and community projects, reflecting the Graces' virtues of creativity and benevolence.
As societal views on women’s roles began to shift during the mid-20th century, so too did their influence in philanthropy. Women started to take more public and influential positions, forming and leading organizations. This era saw the rise of figures like Madame CJ Walker and Oseola McCarty, who, despite her modest means, made a significant impact through her scholarship fund for students in need. These women of color broadened the scope of philanthropic endeavors, not just in terms of scale but also in the diversity of causes, from civil rights to environmental issues, embodying a modern take on the Graces’ mission to expand altruistic joy and prosperity.
The advent of the digital age democratized philanthropy, enabling women across all levels of society to participate and lead philanthropic efforts. Platforms like social media have allowed more women to mobilize resources and support, often for causes that lack visibility. The digital age has seen the rise of crowdfunding and micro-donation platforms, where women lead many grassroots campaigns. This shift highlights a more inclusive and participatory form of philanthropy.
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In recent decades, women have emerged as leaders in global philanthropy, tackling broad issues from global health to climate change. Figures like Melinda Gates and MacKenzie Scott have reshaped philanthropy with their strategic, large-scale investments in various causes. Their approaches often emphasize sustainability and empowerment, particularly of other women and girls worldwide, reflecting a contemporary interpretation of the Graces' virtues through a lens of equity and global responsibility.
Today, the concept of the Three Graces in philanthropy encapsulates a broad spectrum of activities led by women from all walks of life, embodying diversity in both the philanthropists and their beneficiaries. This modern representation includes not only individual acts of generosity but also collective efforts aimed at systemic change. Women-led initiatives often prioritize collaborative approaches and focus on creating lasting impact, indicative of a matured and sophisticated understanding of philanthropy that still reflects on the evolving core values of the Three Graces iconography.
Looking forward it is equally interesting to see how the theme of the Three Graces continues to bring awareness of issues in needs of philanthropic support. Artists, like Kehinde Wiley, incorporate African-American subjects in positions traditionally occupied by European figures, In doing so Wiley not only diversifies the representation in art but also mirrors the evolving roles of women and underrepresented voices in fields like philanthropy.
His work prompts a re-evaluation of who is seen as a benefactor or a symbol of grace, beauty, and generosity, paralleling the shifting perspectives in philanthropy where increasingly diverse figures are welcomed, recognized and celebrated for their contributions. This cross-gender and cross-cultural reinterpretation by Wiley encourages a broader, more inclusive view of influence and altruism, reflecting a modern understanding of the roles traditionally embodied by the concepts of Three Graces iconography.
The evolution of the Three Graces in the context of women in philanthropy though illustrates the shift from localized, traditional charity to global, strategic philanthropy. Women have and are transforming the field moving beyond the stereotypical foundational virtues of the Graces—beauty, charm, and joy—while expanding their application to include justice, equity, and sustainability. This progression mirrors broader cultural shifts towards recognizing and empowering women’s roles in society, ensuring that the legacy of the Three Graces provides a bridge between generational differences.
Leader ?? | mul·ti-hy·phen·ate ?? | Love ??
1 周You’re speaking my language, Doug Evans, CFRE. Thank you.????