THINGS THAT WORK DIFFERENTLY WHEN THE FOUNDER IS THE HIGH-TICKET SALESPERSON
High Ticket Sales Person - Saranya Narayana Moorthy

THINGS THAT WORK DIFFERENTLY WHEN THE FOUNDER IS THE HIGH-TICKET SALESPERSON

Trust me when I say the impact is beyond your Sales Figures!

When you are a founder of StepUp, your company's vision is communicated OUTLOUD rather than just the product being sold.

I am sure you will speak about the WHY behind the product because, for you, that’s where the journey starts.?

When this occurs, your prospects can better understand why they need it and move closer to buying. This time, emotionally and sometimes even intuitively. And Sales like this are difficult not to close.?

In addition, when a Founder is on a Sales Call, they use it to learn more about the prospect. They also consider how the product can meet their needs and be improved. When this happens, you keep innovating the product and enhancing the use case, thus advancing the product every step of the game.?

When you connect with a prospect as a Founder, you build a lasting relationship. This relationship helps you advance your network and create an ecosystem where prospects can buy from you.?

When you step in, as a Sales Person - you Create Leverage while your SDR, even if he did a great job, would probably carry leverage with him.?

Now, that’s a compelling distinction. Isn’t it?

HOW CAN I BECOME AN A+ SALESPERSON?

Great! Now that we are getting right to the point, here is how you can become an A+ salesperson in just 10 steps. You most certainly needed the last few pages to understand what it means to be in Sales. Now that we are in the right mind frame, it's easy to understand how to Navigate it. So yes! If you jumped to this section directly, go back, get yourself equipped with the basics, and then come in here.?

The Section isn’t going anywhere :))

Start doing these today, and you will be in a whole new place in the next 90 days!

  1. Understand who your audience is and understand WHY they have the pain point your product solves. Understanding just the pain point wouldn’t help you connect deeper with the audience. It will still keep you at the surface level. So understand the WHY of their Pain point.

  1. Know or experience their reality at least once. Knowing your prospect's background, whether they prefer luxurious suites or basic offices, helps you explain details you may have overlooked. To better explain small details, it helps to understand their reality and have extra leverage. Like it or not, these little unseen touchpoints give you the most leverage.

  1. Start the conversation by making them aware of where they are. Before you present your product, make sure your audience knows their situation and the problem your product solves. Let them understand how you fit in to solve their problem. Then, show them the potential benefits your product offers. Ask them questions like?If you continue doing what you do, where do you think you will be 5 years later?If my product can accomplish xyz, how much would it mean to you?Why do you think you need to accomplish XYZ?

Notice how, in each of these, we are making the prospect advocate them using your solution. As simple as it sounds, this leaves a very high psychological impact as they say these answers out loud. It makes them feel they already need the product. And sometimes, you might uncover what you never knew earlier

  1. Pay close attention to what your prospect says and read between the lines. Make your mind sharp enough to grasp why they say what they say and why something is coming up in the first place. Pay close attention to the perspectives they are talking from. When you understand these clearly, you'll understand your prospect's point of view better. Then, you can sync your solution to that point of view, and it works better.

Or

Pick another point of view that would be of far more benefit to the prospect and present it to them. If you can impact their minds by making them realize this, you are getting farther ahead in your journey than you realize!

  1. Understand and shape your presentation as per their mode of consumption. Some people like numbers, others prefer stories, and some want eye contact or slides. Understand the kind of connection your prospects seek and shape it accordingly. This will help you a lot in connecting with them.

  1. Make your Product Pitch Customers Centric. Do not speak about how your product can help them. Instead, speak about what solution they need and how you can improve it. If you look closer, the communication is the same. But the way you communicate makes all the difference

  1. If you get a Lead, it is your responsibility to warm it up before they speak to you. The conversation would be result-centric only when they come to call and trust you. If you think they haven't looked at your posts, content, or case studies, schedule the meeting 4 days later. Also, send them 2 emails between with valuable materials, proof of concept, and the case study. This way, they already know what you are capable of before getting on a meeting with you. Reduces buying cycle length.

  1. Keep creating content about the insides of your Business. It's essential to show your prospects what it looks like to work with you before they sign up with you. For example, whatever I told you now in this blog is what I help Founders become in 90 days when they work with me. They have the Business Sales Systems set, and they become A+ Sales People because of continuous experimentation and continuous experience. So don’t hesitate to leap. Start showcasing the insides of your Business

  1. Be Consistent. Whatever follow-up schedule or content schedule you start with, stay consistent with it. No Prospect wants to be forgotten after a while. After a few follow-ups, add them to your biweekly Email newsletter. This way, they can keep receiving updates from you and consume your value-based content.

  1. Maintain the same warmth throughout the conversation. Many times during sales calls, the initial enthusiasm isn’t followed up till the end. During the call, you might have experienced triggers that made you feel it wasn't a good fit. Sometimes, you may just feel bored because the call is too long. But no matter what it is, maintain the same respect for the other person and hear them out when they speak. Time is precious; no two things about it. But burning bridges wouldn’t help either.

If there is anyone who can Inspire and create a grandeur for the Vision, it's the person who founded the company. He/She was the only one who was Mad enough to chase an idea and bring it to life. And guess what? Madness sells more than any other sales strategy. I think you have the Formula or at least the main idea to Lead the Pack with the right mindset and perspective.?

If you visualize yourself as a Powerful Entrepreneur who takes their StartUp to great heights not just in terms of awards or recognition but in terms of being remarkable or leaving a lasting impact while closing value Deals one after the other, connect with me today and let’s get you started on a 90-day journey to becoming an A+ Sales Person. It all starts with Two Pillars: the right Positioning and Communicating in the right Tone. And the best part is you aren’t doing it just for yourself. You do it to build your company, help your team, and be a great mentor. You can also make a lot of money by leading them in the right direction!

Good Deal to get, Right?

So get started, and let’s build the best A Team!

Questions? If you want to Build an A+ Sales Team, let's discuss how I can help you not just Train your Sales Team but also set up powerful Outbound Sales Systems that can work the Magic for you by bringing in Highly Conversional Deals with just your in-house team.

Drop a DM and let's discuss!

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