Things That Help You Get More Google Traffic
ESOLS Technologies
Trusted by 100+ brands to deliver tailored digital marketing solutions with 300% ROI and 70% more traffic.
Introduction
Getting more search engine traffic is a process that never ends. It means you always have to be working at it, which also means that you should be constantly trying out new things. There are so many search engine optimization (SEO) tips out there - and it's easy for them all to get jumbled up in your mind so that you don't know what works and what doesn't.
So we’ll start by giving some basic tips for how to optimize your website for SEO, then go deeper into some advanced techniques that might help boost your rankings even further down the line
Optimize Your Pages For Mobile Users
To rank high in Google, you need to make sure your site is optimized for mobile users. This means making sure the website is easy to use on a mobile device and that it loads quickly.
Mobile searches are on the rise and they’re only going up. If your website isn’t optimized for mobile devices, it will fall behind other sites that have made this change.
To ensure that you have a great experience, use responsive design so that your website will automatically adjust to different screen sizes.
Make Sure Your Website Loads Quickly
In order to get more Google traffic, you need to make sure that your site loads quickly. This is because Google uses speed as a ranking signal and can penalize slow websites in the search results.
The first step is choosing the right hosting company for your website. Hosting companies offer different options, so there are lots of different types of hosting packages available depending on what your site needs.
To make sure your site loads quickly and doesn't run into any problems with its performance, it's best to choose a host that provides support for caching plugins such as W3 Total Cache or WP Super Cache—these plugins can significantly improve loading times by serving static files from a CDN (content delivery network).
Make Your Website Easy To Use And Navigate
Use a minimalist design. This is one of the biggest things that will help you get more Google traffic, because it makes your website easy to use and navigate.
Use a grid layout. A grid layout is also very important for user experience since it allows the user to easily find what they're looking for on your page.
Make sure your call-to-action buttons are clear and simple so that people know exactly what you want them to do when they visit your site.
Make sure your website is mobile-friendly! As more people use their smartphones and tablets for browsing the internet instead of desktop computers, having a mobile version of your site becomes increasingly important if you want more Google traffic from mobile devices like smartphones and tablets as well as from desktop computers.
Improve Your Page Titles And Headings
Headings are critical for SEO. The heading tags that appear at the top of your page tell search engines what each section of your content is about, so they can return the most relevant results to users.
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Make sure they’re descriptive and concise. People often skip over long headings because they aren’t as useful as shorter ones, which means it's important that you provide an accurate summary in a few words rather than long paragraphs of text without any breaks or subheadings.
Make them relevant to the content on the page. If you have multiple pages with similar topics, be sure that all of the headings match up with what's being discussed in those posts!
Use Social Media To Promote Your Blog Or Site
Social media is a great way to promote your website. It allows you to build an audience and share content with your followers. Yet, when it comes to social media, there are some things that you should avoid doing in order to get more traffic from Google.
Social media is not the place for self-promotion. People don’t want to see advertisements on their newsfeeds or timelines! Instead of using social media as a tool for self-promotion, focus on building relationships with other people who have similar interests and goals as you do.
When promoting other people’s content on social media sites like Facebook or Twitter, make sure they know what type of content they should post so that readers will find them interesting enough before clicking through into their blog post (or whatever else) directly from where they shared it originally!
Target The Right Keywords Via Keyword Research
Keyword research is the most important part of SEO. Use tools like Google's Keyword Planner to find out what your target audience is searching for. Choose keywords that are relevant to your product or service.
Furthermore, Use long tail keywords to increase your chances of ranking because they have lower competition and more search volume than short-tail keywords, which means you can rank higher in the SERPs and get more traffic!
Create Interesting, Sharable Content
Once you have your keywords and on-page optimization in place, you should start writing some content. The goal is to create something that will be interesting and engaging for your target audience.
Ensure your content is relevant to the search query typed into Google. If it is not relevant, Google will give it less weight when determining where it ranks in the SERPs (search engine result pages).
Make sure that your content is easy to read and understand by most people in your target audience group. Make sure that the quality of this text satisfies all three criteria: well-written, grammatically correct with proper spelling and punctuation; easy for readers who haven't spoken English as their first language (ESL) or those who are visually impaired.
Build Links From Other High Quality Websites In Your Niche
Link building is one of the best ways to get more traffic. It’s important to build links from high quality websites in your niche, because if you don’t, Google will penalize you by dropping your rankings. You can do this by guest posting, outreach and other strategies.
In order to find websites that are relevant to yours, use a tool like Ahrefs or another backlink research tool like MajesticSEO or Moz Open Site Explorer (although we recommend Ahrefs for most people). These tools will show you who’s linking back to other sites in your industry so that you know what kind of link building tactics might work best with each site.
Conclusion
Thanks for reading this post. We hope you found it helpful and we wish you good luck with your SEO efforts! If you want to explore more on SEO and how to rand your website higher, then check our other newsletters.