The Theory of Fun : Can you change selection behaviour by making something more fun?
The Theory of Fun asks a very simple question. Can you change selection behaviour by making something more fun to do?
For example, could you get more people to use the stairs, rather than an escalator, simply by making the stairs more fun?
This video shows that you can.
Bringing it back to the corporate world, what does that mean for you? How can you make your meetings more fun? Will attendance improve if your meetings are enjoyable and fun, or dull and boring? Will people remember your messages if they are lifeless and monotonous or inspire and excite?
As Mary Poppins once said :
“In every job that must be done, there is an element of fun. You find the fun and ‘snap’, the job’s a game.”
So, what's it to be? The Stairs or the escalator?
If you have enjoyed this post and would like to read some more of David's work, please click here to follow the frog. Alternatively, preview all my posts here: including the"Good Morning Test" and the "Haribo Game"
You can also follow me on Twitter @David_Stack
David Stack is founder of Brightfrog, an IT consultancy business with a twist. David has over 20 years experience in the Finance, Pharmaceutical and FMCG industries and uses common sense, great dedication, enthusiasm and a pinch of social psychology to deliver great results. (www.bright-frog.com)
Communication & Leadership Coach: helping high-performing leaders transform the way they communicate & elevate their executive presence.
8 年David, this is one of my favorite examples & videos. I see it all the time in my training programs - once we get beyond the 'taking ourselves & everything else along with it' mentality learning & transformation actually occur. It's far more fun to HAVE FUN. We use experiential & action learning (in addition to LEGOs, Improv, golf balls & other activities) in almost everything we do now. Thank you for the post - and the reminder!