Th Fortune Is In The Follow-Up: 5 Steps To Reconnect With Past Clients & Close More Sales.

In the quest to grow our businesses, we often prioritize acquiring new clients, overlooking the goldmine hidden in our existing client base. They already like and trust you. " The Fortune Is In The Follow-Up" holds profound truth. Before aggressively pursuing new customers we should nurture and refresh the old ones. Here are 5 easy steps to to help service and follow up on past clients. I am currently doing this as we speak for past guests of our old show.

1) PERSONALIZED OUTREACH: Reach out with a personal touch, referencing past interactions and experiences. Show genuine interest in their well-being and progress. DO NOT send spam and try to sell them anything. Remember they already bought from you so obviously they like and trust you don't blow it.

2) CUSTOMIZED OUTREACH: Tailor offerings based on their specific and current needs and talk about their past needs, providing unique value. NO ONE likes cookie cutter programs. Like Russell Brunson talks about in his SECRETS series,business is personal.

3) TIMELY COMMUNICATION: Regularly touch base with helpful information, industry updates, or relevant resources like Gary Vaynerchuk says "ALWAYS" lead with value.

4) SEEK FEEDBACK: Ask for feedback on working with you, what did they love or not love so much? What can you improve? People love giving advice especially if you ask for their help.

5) EXCLUSIVE PERKS: Reward their loyalty with exclusive benefits, discounts, or early access to your new offerings. Everyone wants and deserves to feel special, remember they're valuable and important. Put yourself on their place sometimes what do you like? How do you like to feel?

So remember by nurturing past relationships with clients, we build loyalty, gain insights, and position ourselves for organic growth through word of mouth referrals.

Thank You :0 so much for always supporting me and being a HUGE part of my success and letting me be a small part of yours.

Your Friend

Richard

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