TFC Quick Reads | 01.27.25
INDUSTRY NEWS
PGA Show: 2025 event is largest in 15 years
Boston Common Golf, Youth On Course: Partner on youth golf initiative
Curley-Wagner Golf Design: Signs on for new Philippines course
Arcis Golf: Partners with U.S. Adaptive Golf Alliance
Ping, Random GC: Announce partnership committed to equipment, experiences
Golf Travel Writers of America: Toast 20th anniversary at PGA Show
Bonita Bay Club: Member records back-to-back holes-in-one
INDUSTRY NOTES
LIV Golf: Announces a multiyear strategic partnership with?Rick Shiels Media, making it the league's first official collaboration with a major content creator. ... PGA Tour, Genesis Invitational: Moves this year's playing of the Los Angeles, California, area tour stop to Torrey Pines Golf Course in San Diego due to the ongoing natural disaster in greater Los Angeles. ... Northwestern: Signs Jon "Happy" Gilmore, a 2023 Ultimate Long Drive World Champion, as a brand ambassador. ... LPGA: Cancels the Fir Hills Seri Pak Championship, scheduled to take place at Palos Verdes Golf Club in Palos Verde, California, March 20-23, due to the event underwriter failing to fulfill any portion of its payment obligations to the LPGA Tour for the 2024 and 2025 events.
Bushnell Golf: Unveils the Tour Hybrid rangefinder that combines the latest in laser and GPS technologies to provide compensated Slope data. ... International Network of Golf: Honors golf media member Tony Leodora with the second ING Jan Stephenson Entrepreneur Award. ... United States Golf Association: Announces the 2025 U.S. National Junior Team roster, the first-ever U.S. Elite Amateur Program roster and this year’s annual U.S. National Development Program grant funding.
Sunday Golf: Partners with Mossy Oak to launch a line of exclusive golf bags in outdoor-inspired patterns, including the iconic Mossy Oak Country DNA and original Bottomland patterns. ... PGA Tour: To debut complete coverage of the AT&T Pebble Beach Pro-Am on Tourcast on the Tour's app and website. Every shot from Pebble Beach?Golf Links and, for the first time, Spyglass Hill Golf Course will be available. ... Castore: Signs a multiyear agreement to become the official apparel partner of Majesticks GC, of the LIV Golf League. ... The Cabot Collection: Opens Cabot Citrus Farms, a 1,200-acre luxury resort and residential golf destination in Brooksville, Florida. The property features two revitalized 18-hole golf courses — Karoo and Roost — two unique shorter courses, luxury real estate and nightly accommodations. ... PGA Tour, Penn Entertainment, ESPN: Launching a live betting stream on PGA Tour Live on ESPN+. The ESPN Bet-branded stream that provides key data, insights and betting analysis will premier at the WM Phoenix Open and five other marquee Tour events as part of an agreement with Penn Entertainment.
Photo: Cabot Citrus Farms, The Roost. | Credit: Patrick Koenig
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QUESTION OF THE WEEK
At last week's PGA Show, new PGA of America CEO Derek Sprague and president Don Rea both expressed their concerns with a proposed golf ball rollback that is to go in effect for pros in 2028 and recreational golfers in 2030. What are your thoughts?
Send replies on this question or other topics and questions you would like to have asked [email protected].?For a response to be published, you must include your first and last name, along with the city and state of residence.
?? Responses to the previous question: What are your thoughts on LIV Golf's new media rights deal with Fox Sports??| Read
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