The Ten Worst LinkedIn Profile Mistakes - and how to avoid them...

The interactive guide to how to avoid the ten worst LinkedIn Profile mistakes has been published by Doctor LinkedIn David Petherick.

This guide works superbly on any advice, and includes the key mistakes to avoid.

• Click to view the interactive guide here.

1. #1: Poor Headline - Get to the point with your headline, and don't just add your job title and employer name.
2. #2: Poor photo - Your LinkedIn Profile photo should not be an afterthought. Invest in a professional headshot to show your best face to the world.
3. #3: No 'About' section - Introduce yourself and tell your story in your about section...
4. #4: Lazy Language - Don't tell me you are a results-focused professional. Tell me stories and use natural language...
5. #5: Sketchy Career History - Go into detail about your current and past roles...
6. #6 No Skills - Showcase your top skills and remove low value skills...
7. #7: No Recommendations - Use recommendations to underscore your expertise, attitude and flexibility...
8. #8: No Activity - If you been contributing next to nothing on LinkedIn, what will you contribute to your next employer?
9. #9: My duties included... - It's not enough to state what you did - what did you achieve?
10. #10: Poor focus - What is your core skill? Where is your career headed?

• Click to view the full interactive guide here.

Is there another classic LinkedIn Profile mistake you think should be added to this guide? Have you got a killer tip for improving the performance of your profile? Let me know in the comments below...

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David Petherick is Doctor LinkedIn and provides profile surgery and other health services to keep you visible, legible and credible on LinkedIn. Follow David on LinkedIn or follow Doctor LinkedIn for regular tips, advice and strategies.

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