Tears

Mark Aiston Mark Aiston

Mark Aiston

Serious About Getting FREE media? Welcome to the ultimate PR training! Online Course. JUST $49.00 Learn how to grow your media presence, and boost your business visibility. Visit markaistonmedia.com to get started.

发布日期: 2019年2月19日
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What will the media do If you shed tears during your media conference?

They will almost certainly use that footage or grab in their TV bulletin, radio show or publication.

The media love emotion.

If you are making a statement about a crisis, it is best to do it professionally and with empathy.

That means without tears.

The viewers and listeners need someone to believe, trust and have faith in, therefore a controlled statement is best.

#crisis #emotional #media #training #mediatraining


Mark Aiston

Serious About Getting FREE media? Welcome to the ultimate PR training! Online Course. JUST $49.00 Learn how to grow your media presence, and boost your business visibility. Visit markaistonmedia.com to get started.

6 年

Yep for sure.

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Tamara Sampson

The No Fluff Marketer at NFM Agency

6 年

The media love emotion for sure, but are there particular situations where segments of the general public would empathise when someone in a strong/leadership position shows their emotion?

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