THIS TEAM ROCKS!
Debra Goodlett
Empowering leader that leads with the heart. Results driven with a passion fueled to deliver hope and a future through world class experiences.
Events are looking a little different these days. At the moment, technology and safety is at the top of the event production discussions. Our TEAM, yeah they look a little different too.
In March of 2020, in the midst of a pandemic, our GES Events team were already down the path of a developed live event concept that was ready to go into production for a live August 2020 corporate event. Then STOP. Coronavirus, quarantine, home office, no travel, Zoom calls, virtual platforms, school moved home and our worlds were all turn upside down. What is happening to live events. Companies need to keep business moving our clients expect growth.
So our team rolled up our sleeves, collaborated on the videos call and we made the partnership even stronger. We took all the designs, the messaging, the recognition and celebrations and it all moved to the virtual platform, a highly interactive website. Using authentic content, company speakers sharing their real life stories of how they were making it work for their clients during these trying times. We recorded over forty breakout sessions. Had over fifty home office business partners developing handouts and videos to share in the Virtual Expo booths. The booths had live group video chats and scheduled one-on-one meetings with subject matter experts. GES used the 3D designs that were almost completed of a recognition experience, which was to be located outside of the venue that to to hold two days of general session content, with keynote speakers and a finale annual show concert, with not one but three musical acts. Special events that were to reinforce company initiatives, as well as an Awards Show.
It was an amazing team effort. As our clients are started to consider live and hybrid options for their event. Our team collaborated on every aspect of the event with our client. We were at the table with our knowledge, experience and resources to help deliver the purposeful brand experiences that were needed to continue their 2020 business growth. Engaging and authentic messages were delivered to attendees in a myriad of experiences. Using entertainment, executive speeches, business resources, networking group activities in branded environments were brought to life to create engagement that would inform, inspire and motivate.
Whether live or supported with the hybrid of virtual, I was so proud of our team accepting the challenge and executing success. Simon Sinek said it best, "The ability of a group of people to do remarkable things hinges on how well those people can pull together as a TEAM."
Thank you GES Events. This is a great place to be!
Debra, good to see you and so many familiar face here! Great post with a perfect quote for this group "The ability of a group of people to do remarkable things hinges on how well those people can pull together as a TEAM." - Simon Sinek.
President and Principal @ Total Transportation Logistics Inc and One Worldwide Logistics / Logistics Expert with Creative Marketing Solutions
4 年Great client, great team leader ( yourself) and a great team to execute. Glad to see it all come together.
BWS helps big and small companies resolve their transportation challenges. I love helping people. I want to be an extension of your brand and your vision. Great service and my promise of timely and honest communication.
4 年Debra Goodlett love it. Keep finding ways!! We will get there. Perseverance and problem solving is the trade show way!!
President and CEO at Viad Corp
4 年Great team!
Large-Scale Meeting & Event Management Professional
4 年Remember our conversations in the exhibit hall three years ago? We’ve come a long way baby!!