Teach yourself Google Analytics

Teach yourself Google Analytics

Cesar Macary, MBA Cesar Macary, MBA

Cesar Macary, MBA

Supply Chain | Omni Channel RFID Retail Operations | E-commerce Operations | Inventory Management | Buying & Demand Planning

发布日期: 2017年2月2日
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Google recently made its online Google Merchandise Store data publicly available to be viewed in Google Analytics.

If you follow this link: https://support.google.com/analytics/answer/6367342?hl=en and scroll a little bit down to ––>ACCESS DEMO ACCOUNT<–– you will be able to have access to it.

It includes the following kinds of information:

·        Traffic source data: information about where website visitors originate. This includes data about organic traffic, paid search traffic, display traffic, etc.

·        Content data: information about the behavior of users on the site. This includes the URLs of pages that visitors look at, how they interact with content, etc.

·        Transactional data: information about the transactions that occur on the Google Merchandise Store website

The ideas one can get to build an in-house dashboard are IMMENSE!

Enjoy the learning!

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