Tawuniya Medical Insurance Coverage

The Kingdom of Saudi Arabia has achieved tangible results in the last several years, whether on the governmental, economic, or social sectors. The Kingdom's health sector has emerged as one of the programs aimed at achieving Vision 2030, with the goal of transforming the Kingdom's health sector into a comprehensive, effective, and integrated health system based on the individual and societal health and based on the principle of value-based care that ensures transparency and financial sustainability, as well as providing access to health services, including medical insurance services.

When it comes to medical insurance, the Saudi Central Bank's figures for 2020 reveal accelerated growth, as consumer spending on medical insurance "written installments" in Saudi Arabia only amounted to approximately 22.8 billion riyals in the previous year. Of course, the numerous businesses functioning in the health insurance market play a crucial part in this growth.

Tawuniya Insurance has emerged as a preferred partner for medical insurance services in this field. The company's strong financial capabilities and distinguished technical expertise, as well as its innovation of programs and services that meet the needs of various segments of society, such as the Tawuniya Vitality Program, have enabled it to secure medical insurance contracts with major Saudi companies, the most recent of which is the National Bank of Saudi Arabia.

?Tawuniya announced a partnership with the Saudi National Bank in 2022 to provide health care to the bank's employees and their families. With the addition of this contract, the company has been able to secure medical insurance contracts for most financial and banking sector entities, demonstrating key clients' confidence in the company's programs and services.

?Dr. Othman Al-Qasabi, Tawuniya's Chief Executive Officer of the Health and Takaful Sector, expressed his delight at the company's agreement with the National Bank of Saudi Arabia, adding that the contract is a significant addition to the company’s medical insurance portfolio.

Tawuniya also recognizes the importance of leading change in the insurance sector in general, specifically the medical insurance, by staying on top of changing trends and customer needs, utilizing the promising opportunities offered by the Saudi market, and leveraging digital technologies to develop systems and programs that support the concepts of prevention, health care, and lifestyle change, all of which contribute to a safe life, and realizing grander aspirations for the community, and ultimately realizing its vision of being the Middle East and North Africa's largest insurance company.

Tawuniya for Insurance, on the other hand, has developed several unique ways to improve the client experience, particularly since customer attention is one of the company's strategic pillars. In this context, the Tawuniya Insurance Company introduced the "Taj" program, the first of its type in the Saudi insurance industry, which combines 13 value-added services under one roof and caters to the demands of all medical insurance consumers across all segments.

The Vitality Tawuniya Program, which is the first program in the Kingdom of Saudi Arabia and the Middle East dedicated to promoting the concept of shared value, improving members' health, and promoting concepts associated with adopting a healthy lifestyle within the Saudi community, celebrated its one-year anniversary last October. in contrast to the countries that implemented the program, the Vitality Tawuniya program was able to achieve interaction rates that have been considered the highest in the world, and the program saw an increase in the number of participants, reaching about 50,000 subscribers who took 5.6 billion steps and spent 189,473 hours of sports.

As the first insurance company in the Kingdom of Saudi Arabia to offer this program, Tawuniya ended the year by launching the "Health Insurance Product Financing" program for small and medium -sized enterprises, with the objective of simplifying the process of purchasing insurance policies and easing the financial burden on this vital sector, which contributes to improving the productivity and growth of these facilities.

These innovations supported Tawuniya to win awards from global and regional bodies for its performance in the medical insurance sector, including the "Best Medical Insurance Brand in Saudi Arabia" award from the Global Brands Awards, as well as the "Best Shared Value Concept Program for Insurance Products in Saudi Arabia" award from the Global Brands Awards.

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