Talent Acquisition with Gaming
VCTRY.agency
VCTRY.agency is the Benelux' first gamer-focused creative strategy, activation & media agency, helping brands talk game.
Today's hiring world is tough. The same old ways aren't cutting it anymore. Why? Well, we're all a bit more digital these days. So, we need to think differently to catch the eye of those brilliant minds out there. And guess what? Gaming could be your golden ticket.
"1 out of 2 gamers say they would apply for a job through a gaming activity. (This number rises to 58% among those aged 20-30)." Source: 2024 VCTRY research with 5,500 gamers in Belgium & the Netherlands.
Gaming isn't just fun and games. It's a whole culture. It's about community, challenges, and achievement. Sound familiar? It should. These are the same qualities great employees have. They're problem solvers, team players, and they don't give up easy. So, using gaming to find new talent? It just makes sense.
But here's the thing: not all talents are easy to find. Tech wizards, from coders to cybersecurity gurus, are in high demand. Traditional hiring methods? They might not even get these folks' attention.
"55% of gamers believe their gaming skills contribute to their work performance (this number increases to 58% among those aged 20-30)." Source: 2024 VCTRY research with 5,500 gamers in Belgium & the Netherlands.
So, we turn to gaming. It's not just about playing. It's about engaging. Imagine making a job application as thrilling as beating that tough level. We can use games to test skills, or even better, to show off what makes our companies cool.
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Let's wrap it up. Hiring is hard, but it doesn't have to be. With gaming, we've got a great way to meet the challenge. It's about connecting, engaging, and showing off what makes working with us great.
So, what do you say? Ready to game your way to the next great hire? Let's make hiring exciting, let's make it fun, and most importantly, let's find those hidden gems out there waiting to be discovered.
Connect with us at VCTRY.agency and connect with me, Bram Eylenbosch , for a strategy session on how VCTRY Gaming Agency can level up your recruitment game.