Taking the Next Step – Podcast Production as a University Curriculum

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Introduction:

Moving from Podcast Listening to Podcast Production

As more universities adopt podcasts as learning tools, it’s time to consider the next step: teaching students how to produce them. Introducing podcast production into the curriculum equips students with essential 21st-century skills, from storytelling to technical production.

This not only enhances their academic experience but also prepares them for a digital-first world where media creation skills are invaluable.

Why Teach Podcast Production?

1. Practical Communication Skills: Podcast production teaches students to communicate effectively, condensing information and delivering it with clarity and creativity. This experience is invaluable in today’s fast-paced, media-centric job market.

2. Real-World Problem-Solving: Producing podcasts requires students to research topics, conduct interviews, and organize content into compelling narratives. These activities develop critical thinking and problem-solving skills that are transferable across careers.

3. Collaborative Teamwork: Podcasting is often a team effort, requiring students to work together in roles such as hosts, writers, editors, and producers. This collaborative experience helps them develop essential teamwork skills that are crucial in any professional setting.

4. Technical Expertise: Podcast production involves using recording equipment, editing software, and publishing platforms. These technical skills are valuable for careers in media, marketing, education, and beyond.

How to Introduce Podcast Production into the Curriculum

1. Offer Podcasting as an Elective Course: Universities can start by offering podcasting as an elective within communication, media studies, or journalism departments. This introductory course can cover the basics of podcast planning, interviewing, scriptwriting, and audio editing.

2. Include Podcasting in Existing Courses: Podcast production can be incorporated into courses in a variety of subjects. For example, history students could produce podcasts on significant events, while biology students might explore environmental issues through audio storytelling. This approach allows students to create content relevant to their field of study.

3. Create a Dedicated Podcast Studio: Setting up a small studio with recording equipment and editing software will give students hands-on experience with professional tools. This can be a shared resource for the entire campus, making podcasting accessible to all students interested in experimenting with audio.

4. Encourage Student-Run Podcasts: Universities can support student-led podcast projects or clubs, allowing students to explore their interests while building valuable skills. These student-run podcasts can cover campus news, events, or interviews with faculty and guest speakers, creating a platform for student voices.

5. Integrate Podcast Production into Internships: Establish partnerships with media companies or nonprofits where students can gain real-world experience by working on professional podcasts. These internships give students industry exposure, allowing them to build networks and enhance their portfolios.

Key Stakeholders to Involve

1. Faculty and Course Designers: To ensure a smooth introduction, faculty should collaborate on designing a curriculum that is relevant and engaging. Instructors with experience in media or storytelling can be especially valuable in developing this new course.

2. IT and Media Support: Technical teams are essential for maintaining podcast equipment, providing software support, and offering technical guidance for students and faculty alike.

3. Industry Partners: Partnering with media companies, podcast studios, or nonprofits can bring valuable resources, guest lecturers, and potential internship placements, enriching students’ learning experiences.

4. Alumni and Guest Speakers: Inviting alumni or industry experts to speak about their podcasting experience can inspire students and provide valuable insights into the field.

The Benefits of Offering Podcast Production

By teaching podcast production, universities offer students an engaging way to build a diverse skill set. Beyond storytelling and technical know-how, students develop confidence, adaptability, and a portfolio that showcases their creativity.

With podcast production on their resume, students are well-prepared for careers in media, marketing, journalism, and other fields that value content creation.

Conclusion

Introducing podcast production into the curriculum is a progressive step for universities. It empowers students to become content creators and gives them the tools to express their ideas effectively.

As podcasting continues to grow in popularity, universities that invest in podcast production education will stand out, attracting students eager to learn modern, in-demand skills.

Stay tuned for our next newsletter, where we’ll discuss the specific tools and software needed to start a podcast production course and practical tips for setting up a university podcast studio.

Nkem Creatives is a podcast service company that helps busy individuals and organizations start and stay consistent in podcasting. We can help you too. We offer a variety of podcast services for our clients. If you can think of it, we can make it happen. Feel free to reach out to us on LinkedIn or send an email to [email protected]