Taking Creative Leaps Towards Purposeful Direction

You have probably heard a lot about establishing a creative business concept or perhaps have an existing business and would like to take a creative leap through your product or service offerings and take it to the next level. According to Reid Hoffman, co-founder of LinkedIn, to scale an innovative idea, you need to balance creative experimentation and purposeful direction.?

Rest assured, you are not alone in this. Many entrepreneurs who aspire to differentiate themselves from the rest of the flock might have the required mindset or idea, yet they fail to execute it in the correct way. Getting this balance between free-flowing experimentation and focused direction is essential for any entrepreneur who wants not only to create a great product or service — but also introduce it to the rest of the world.?

Creativity is vital at all stages of scale; however, one must have a clear vision of their headed direction and target their focus towards a specific goal. The good thing about creativity is that it has no strings attached, how it is implemented depends on the sector, the mission, and the leadership style.?

To ensure that your business is heading towards purposeful direction one must ... continue to full article