Tailoring messaging to improve men's engagement with mental health services
November is #Movember, or #MensHealthAwarenessMonth, designed to raise awareness of three key health issues: mental health and suicide prevention, prostate cancer, and testicular cancer.
When it comes to mental health, men are less likely to seek help. This is important because:
Med Comms has a key role to play in encouraging men to engage with mental health services – we’re all about tailoring messages to the audience, so what can we do to ensure our messages resonate with men? Research suggests the following for improving help-seeking attitudes, intentions, or behaviours in men:
To find out more about Movember and how you can get involved, visit uk.movember.com.
#medcomms #clinicallyrelevantthinking
Sources
UK Parliament, 2023. MPs to examine men’s mental and physical health in new inquiry – Committees. Accessed November 2024 at committees.parliament.uk.
Men’s Health Forum, 2017. Key data: mental health. Accessed November 2024 at menshealthforum.org.uk.
Sagar-Ouriaghli I, et al. American Journal of Men’s Health. 2019;13(3):1557988319857009.