My Talk at PTS, EBU Geneva: Synthetic Media & Media Convergence
image rights belong to the EBU

My Talk at PTS, EBU Geneva: Synthetic Media & Media Convergence

Two weeks ago I was invited to hold a keynote at the "Production Technology Seminar" (PTS) of the European Broadcast Union (EBU). The EBU is an alliance of public service media in over 54 countries around the world:

What an honour to come to Geneva!

The PTS "focuses on recent and future developments in media production technology. It is a key industry event for those needing to make informed strategic decisions in the technical domain." https://tech.ebu.ch/events/pts2023 If you belong to broadcasting company you can watch all the presentations over there. Strongly recommended!

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Real Time DeepFaking

Topics of my talk were the of the rise Synthetic Media in 2022 and how these things could influence our everyday work, including virtual YouTubers and production.

The peculiarity of the presentation probably lay in the fact that I was holding the first half of the talk as a DeepFake via Zoom. - That not a single person in the audience had realized. Here is a small preview how it looked like:

After I joined the stage for the second half of the presentation I focussed entirely on virtual content such as virtual YouTubers/ Streamers.

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full Video to be found at the EBU

In my opinion this sort of content existed received far too little attention, compared to how long it has been around.

"This might not only change how we produce, but what stories we can tell and how we can interact with our audience!"

I drove home from Geneva (by train, of course) with lots of impressions about media production of the future, virtual production and volumetric video.

Unfortunately I cannot share the presentation in full length. But feel free to contact me if you want to have a chat!

Henning Patzner

Professor, Trainer (Kreativit?t, Innovation, Storytelling), Introverted Creative, Dozent, Autor von "Creative Explosion", #9 globally advertising filmschools 2024

2 年

Wann sprechen wir mal wieder am Telefon?

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Jouni Frilander

Innovation Lead, Yle Innovations

2 年

Your deepfake demo was cool as was your presentation too. Well done ????

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