SWOT analysis????

??The SWOT analysis is a strategic tool used to assess the overall situation of any project or organization by examining four key aspects that impact project success or organizational performance:

??Strengths: Internal advantages that give the project or organization a competitive edge, such as unique skills, a strong reputation, efficient resources, and advanced technology.

??Weaknesses: Internal factors that hinder performance or increase the likelihood of failure, such as skill gaps, resource limitations, or organizational issues.

??Opportunities: External factors that can contribute to growth or improve performance, such as market trends, strategic alliances, or expansion into new markets.

??Threats: External challenges that may negatively impact the project or lead to a loss of competitive advantage, such as intense competition, economic crises, or regulatory changes.

?

??Importance of SWOT Analysis

??Strategic Planning: Helps identify opportunities and challenges, guiding efforts toward maximizing potential benefits.

??Informed Decision-Making: Provides a comprehensive view that aids in making decisions based on an objective assessment of internal and external environments.

??Growth Enhancement: Enables the strengthening of advantages and leveraging of opportunities while addressing weaknesses and mitigating threats.

?

??Usage

The SWOT analysis is a flexible tool used in strategic planning for companies, project evaluation, and product development, making it suitable for projects across various sectors and sizes.

??????? “????” (SWOT Analysis) ?? ???? ?????????? ??????? ?????? ????? ????? ??? ????? ?? ?????? ?? ???? ??? ???? ????? ?????? ???? ?? ???? ??????? ?? ?????? ???????:

?????? ????? :(Strengths) ??????? ???????? ???? ???? ??????? ?? ??????? ??????? ??? ???????? ???????? ?????? ??????? ??????? ???????? ??????????? ????????.

??????? :(Opportunities) ??????? ???????? ???? ???? ?? ???? ?? ????? ?? ????? ??????? ????????? ???????? ????????? ????????????? ?? ?????? ?? ????? ?????.

??????????? :(Threats) ???????? ???????? ???? ?? ???? ????? ??? ??????? ?? ???? ??? ????? ???? ???????? ??? ???????? ???????? ??????? ??????????? ?? ???????? ?????????.

?

??????? ????? ????

????????? ???????????: ????? ?? ????? ????? ????????? ?????? ?????? ??? ????????? ?????? ????.

??????? ?????? ??????: ???? ???? ????? ???? ?? ????? ?????? ????? ??? ????? ?????? ?????? ???????? ?????????.

??????? ?????: ???? ????? ???? ????? ???????? ????? ?? ?????? ???? ????? ??????????.

?

???????????

??? ????? “????” ???? ???? ??????? ?? ??????? ??????????? ???????? ????? ????????? ?????? ????????? ??? ????? ??????? ?????? ???????? ???????? ?? ????????.