Switching Focus: Producing Experience
Julie Roehm
![Julie Roehm]()
Julie Roehm
Chief Marketing Officer at Convergint + Public + Private Board Director | Global Business + Digital Transformation | CMO | CXO
Our team at Party City, much like many others, had to pivot during the pandemic. Our mantra ‘Making Joy Easy’ was representative of our transformation from a product-focused company, to a customer and experience-focused company. We work to make joy easy by providing customers with toolkits equipped to provide for their entire party experience.?
Tags: Julie Roehm, #JulieRoehm, #PartyCity, CMO, CXO, #ChiefExperienceOfficer
Enterprise Account Executive @ Adobe
3 年Great focus! Was just on your app the other day pre-planning for Halloween with the kids. Love what you guys are doing over there.
Direct Marketing Consultant
3 年Love this movement to the entire celebration experience not just checking off your list 1) plates 2) napkins.....Great work Julie!