"Sustainability-Focused Entrepreneurship: Building a Better Future Through Responsible Business Practices"

As modern-day Entrepreneurs, there are lot of challenges we face, becoming resilient and having a clear vision with "Never Say Die" attitude can ease many of these challenges.

Being an entrepreneur is a challenging journey, and it requires a lot of hard work, dedication, and perseverance. It can also be lonely at times, and having the support and encouragement of loved ones can make all the difference. Those words of support and trust can be a source of motivation and can help you stay focused and keep pushing forward, even when things get tough.

It's also important to remember that success as an entrepreneur is not a straight line, and there will be ups and downs along the way. But it's the ability to learn from setbacks, adapt, and keep pushing forward that separates the successful entrepreneurs from the rest. And having the support and encouragement of loved ones can be a crucial factor in helping you maintain your confidence and determination. Hearing someone say "I believe in you" or "I'm sure you'll do it" can provide you with the much needed boost you need to keep going, wish to never lose that person. Additionally, having a support system of people who believe in you and your vision can be a huge source of inspiration and motivation.

Building businesses has never been easy throughout history, imagine building a business without technology or without the mobility and ease to expand and go global, raising investment or meeting manpower requirements in quick time, despite these challenges, businessmen of that time were not short of ideas and executed strategies to the perfection to suit their business needs, thereby, making an impact in the markets.

The focus of the traditional businesses has always been on the sustainable business practices rather than losing money and going bankrupt, in traditional business environment, it was rare to find businesses making losses, this is not to say that businesses in those days were not interested in gaining customers but were more inclined to gain them with right approach. I feel, it is likely due to their knowledge of the worth of the products/services they were providing. As far as, competition is concerned, it would not be correct to say that it was not tough perhaps it was not as intense. In today’s current scenario, traditional businesses still follow the same path.

Businesses often fail when they are resistant to change particularly with regards to new market trends, technology, customer behaviour etc. to name a few.

In my opinion, there has always been 2 type of customers - 1. Price conscious, 2. Quality conscious. If you closely look?at "Price vs Quality", you will find them "directly proportional to each other". Even if, the economy of scale is achieved, a better quality would still always have a price higher than a relatively low quality product.

Therefore, it is not possible to win a price war without compromising on either price or quality.

Killing the competition by having a "Deep Pockets" can be dangerous as a business cannot always rely on external funding or a fancy plan to pivot which might go either way and can lead to inevitable disasters for the company.

Building sustainable business has always been a priority?for traditional businesses and has been a true "success mantra".

Principles of doing business never change, whether it is traditional approach or modern day approach, everyone is in business for profitability.

Rise and Growth of the new age companies are sometimes "Discount Dependent", in this event, sometimes a large chunk of the money is allocated as "CAC" (Cost of Customer Acquisition) which is a myth in reality as it cannot be regarded as a way to gain sustainable and loyal customer base and this could be a cause of downturn and downsizing, if the pivotal strategies go wrong or go against the expectations of the company, ultimately, the loss of the company widens, but yes due to high customer base acquired through such losses termed as "CAC", anticipation of becoming profitable remains in sight in the future and if lucky, company might attract another set of investors to exchange hands with the existing ones. This vicious cycle of making losses and dependence on external funding hardly stops.

It would not be wrong to say, that, "CAC" is a crucial allocation in the budgeting part that businesses need, it's important for businesses to allocate resources towards acquiring new customers, gain momentum and building brand awareness, but relying solely on high CAC spending as a long-term approach is not sustainable to overcome competition and to maintain a sustainable market share.

This is nowhere way near to being justified as a so called "Disruption" by the companies, rather, it could even be a reason for company's destruction in the long term.

In my opinion, "Disruption" in business environment is something related to innovation, solution to resolve existing market problems, removing prevalent malpractices, enhancing competitiveness, empowerment and fostering a healthy business practice with better products/services at an affordable price and not by killing competition by adopting poor business practices having a short-term view.

It would be interesting to mention, I remember, few months ago, some, so called people from the companies who were not able to sell their services to us, challenged our approach of spending least while building our companies as if they were funding us, unfortunate to witness poor business practices by such individuals who are ruining not only their image but also, the company they represent.

With the vision to succeed in our ventures, we remain true to our basics and keep on doing reality checks.

According to me, if we work and keep a continuous check on 3 crucial aspects of business - "Viability", "Scalability" and "Sustainability", we have a greater chance of success, of course, "Sustainability" remains the key towards futuristic roadmap.

We at Sarvmatre International Pvt. Ltd. and Rablo are committed towards making business user friendly and affordable, with right pricing and right blend of value for money products/services. We have a vision to remain Growth oriented, Transparent and being Profitable.

At our initial stage, we are proud to have a disciplined culture and a healthy work environment, where in everyone who is associated with us is learning and growing and most importantly "Happy" to be a part of us.

What make us standout and noticeable, is that we don't have any layoff plans for future, whenever we are going to start hiring, we will try to be as close to the reality?as possible rather having a "Pump and Dump" strategy to make life difficult for our employees, and for us we consider them as our "Assets".

We have an ideology of doing every bit of what we can, to bring satisfaction and joy to our stakeholders be it customers, clients, associate partners, employees and future investors or anyone who is a part of our ecosystem.

"We are not here just for "Survival", we are here to "Make a Mark" and craft "Sustainable Future" ahead".

"Fuelled by the passion" and "Trust of our loved ones" - We are "Carefully Curating" and are coming soon to “Delight You”

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