Super Bowl 2025: The $7+ Million Showdown of Ads, Absurdity, and A-List Stars ??????
Another Super Bowl, another battle of brands—where the real competition isn't just on the field, but on the screen. With $7+ million price tags for a 30-second slot, these commercials aren’t just ads; they’re mini-blockbusters, starring everyone from Hollywood royalty to flying mustaches (yes, that happened).
So, who scored a touchdown, and who fumbled harder than a rookie in overtime? Let’s break it down. ??
?? Top Super Bowl 2025 Commercials (aka the Ads You’ll Be Talking About All Week)
?? Hellmann's - "When Sally Met Best Foods" ?? Meg Ryan & Billy Crystal are back! But this time, the iconic deli scene from When Harry Met Sally gets a mayo-filled twist—plus a surprise cameo from Sydney Sweeney. YouTube Link
?? Uber Eats - "A Century of Cravings" ?? Matthew McConaughey casually rewrites football history, claiming the sport was invented just so we could crave wings and order them instantly. Sounds legit. YouTube Link
?? Michelob Ultra - "The ULTRA Hustle" ?? Catherine O’Hara & Willem Dafoe go full pickleball pro—because nothing says elite athleticism like sneaky drop shots and dramatic slow-mo stares. YouTube Link
?? Budweiser - "First Delivery" ?? The Clydesdales are BACK (cue the nostalgia tears). This time, it’s a foal’s first-ever beer run, proving that legacy never gets old. YouTube Link
?? Doritos - "Abduction" ?? Guy gets abducted by a UFO but fights back… for his chips. Turns out, aliens love Doritos too. Peace was never an option. YouTube Link
?? Mountain Dew - "Kiss From a Lime" ?? Seal. As an actual seal. Singing a remix of Kiss From a Rose. For Mountain Dew. Just go with it. YouTube Link
?? Pringles - "The Call of The Mustaches" ?? Featuring flying mustaches, this ad added a quirky touch to the lineup. YouTube Link
?? Stella Artois - "David and Dave" ?? David Beckham meets Matt Damon his long-lost twin brother. Classic mix-up, but at least they’ve got good beer. YouTube Link
?? Little Caesars - "Whoa!" ?? Eugene Levy’s eyebrows literally take flight after tasting Crazy Puffs. It’s absurd, it’s hilarious, it’s pizza-induced chaos. YouTube Link
?? Ray-Ban Meta - "Hey Meta, Who Eats Art?" ?? What happens when Chris Hemsworth, Chris Pratt, and Kris Jenner take on the art world with Ray-Ban Meta glasses? YouTube Link
?? Jeep - "Owner’s Manual" ?? Harrison Ford, in A Jeep ad. Because even Jeeps have boundaries. YouTube Link
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?? The Economics of Super Bowl Ads: From $42K to $7M in 58 Years
Ever wonder why brands shell out ridiculous money for a single ad? Here’s how Super Bowl commercials evolved into the holy grail of advertising:
? 1984 Changed the Game Apple’s “1984” ad (directed by Ridley Scott) wasn’t just an ad—it was a cultural moment. Since then, the Super Bowl became less about beer and wings (okay, still a little) and more about which brand steals the show.
? The Insane Cost Evolution
? Why Brands Still Pay Up
? Beyond TV: A Digital Frenzy These ads aren’t just game-day moments—they dominate YouTube, TikTok, and X before the Super Bowl even starts. Brands now tease their ads like Hollywood trailers, making this a month-long event instead of a one-day stunt.
?? Super Bowl Ads: The Real Main Event?
At this point, Super Bowl commercials have become:
? A bigger deal than some halftime shows (looking at you, 2019)
? A social media war zone (which brand will win Social Media)
? A perfect excuse to justify eating an entire pizza while watching "just for the ads"
So, What Was YOUR Favorite Ad?
Drop your MVP pick in the comments! Did a brand make you laugh, cry, or question reality (looking at you, Mountain Dew Seal)? Let’s hear it! ?
#SuperBowl2025 #MarketingGold #SuperBowlCommercials #AdBowl #BrandStrategy #TouchdownOrFumble
Marketing Communications | AI in Marketing | CIM certified??| Advertising Campaigns | Content Author
2 周Definitely a wild ride for those Super Bowl 2025 ads, but “Kiss from a Lime by Seal”? That’s another level. Seal just hits different lol