Summer Spotlight – Advertise in The Old Schoolhouse? Magazine's 2025 Issue

Connect with the thriving homeschool market through The Old Schoolhouse? Magazine's Summer 2025 issue

The Summer 2025 issue of The Old Schoolhouse? Magazine offers a prime opportunity to showcase your brand to thousands of homeschool families during their critical planning period. With the March 30, 2025 deadline approaching, now is the time to secure your spot in this trusted publication that has served the homeschool community since 2001.

Why Reach the Homeschool Market?

The homeschool movement continues to grow globally, with over 2.5 million U.S. students learning at home and significant growth in international markets like South Africa (doubled since 2020). According to the comprehensive 2022 Homeschool Market Survey:

• Purchasing patterns: 90% of homeschool parents prioritize cost/quality when making curriculum decisions
• Faith-based preference: Over 90% of surveyed families prefer curriculum that incorporates faith
• Reusability matters: 84% of families prefer to purchase materials they can reuse with multiple children
• Demographic reach: The magazine reaches homeschool families across 90+ countries

When parents feature your product in their summer planning, it won't just be seen once—it will be shared with a 44% pass-along rate and drive real action from this highly engaged community.

Advertising Options

The Author Directory: Position Yourself as an Expert

• Price: $300 ($250 early bird before March 18)
• Includes: 150-word bio, photo, company name, logo, website link, and social handles
• Benefit: Featured in the issue and archived on Homeschool.Market
• Perfect for: Authors, consultants, and curriculum creators

The Resource Guide: Showcase Your Educational Solution

• Price: $400 ($350 early bird before March 18)
• Includes: 150-word listing, 2" x 2" photo, company name, contact details
• Benefit: Highlighted in the issue and archived online
• Perfect for: STEM kits, learning tools, and educational games
• Optional: Professional copywriting available at $2-$3 per word

Display Ads: Create Maximum Impact

• Full Page (7.5" x 10"): $2,500 ($2,000 early bird before March 18)
• Half Page (7.5" x 4.875" horizontal or 3.625" x 10" vertical): $1,500 ($1,200 early bird before March 18)
• Quarter Page (3.625" x 4.875"): $900 ($720 early bird before March 18)
• Eighth Page (3.625" x 2.3125"): $550 ($440 early bird before March 18)
• Add $100 for premium placement
• Bonus: All display ads include banners on TOSMagazine.com and newsletter mentions

Why Summer 2025 Is the Perfect Timing

Summer is prime planning season when homeschool parents are actively searching for curriculum and resources for the coming school year. The market survey reveals:

• Purchasing habits: 62% purchase curriculum "as needed" with major buying happening in spring/summer
• Digital engagement: This digital-only issue meets families where they browse—on desktop at TOSMagazine.com or via the TOS App (100,000+ downloads)
• Decision-making: Parents heavily rely on reviews (68% consider them important) and learning styles (68%) when selecting materials

Connect with Your Target Audience

The 2022 Homeschool Market Survey reveals valuable insights about these engaged consumers:

• Family structure: 81% of homeschool families have two or more children
• Education commitment: 87% plan to homeschool through high school
• Teaching approach: 91% use materials planned/taught by parents
• Budget allocation: Families spend hundreds of dollars annually per child on average
• Faith importance: 67% rate faith-based materials as "very important"

Act Now Before Spots Fill Up

Advertising spaces can fill up to three months in advance. To secure your spot at early bird rates, contact publisher@theoldschoolhouse.com before the March 18, 2025 deadline.

Visit Homeschool.Market for complete specifications and additional market research data to help optimize your advertising approach.

Make Summer 2025 your brand's opportunity to connect with this dedicated educational community! sales@theoldschoolhouse.com