Summer Marketing Tips for Small Business

Ah, the lazy, hazy days of summer. They’re here, and while children around the nation are excited, business owners often dread the slowdown that accompanies the season.

For some, like resort wear retailers, summer is the hot season. For others, the sizzle isn’t so hot. How can you reach prospects who are likely running between barbeques, camps, concerts and other summer events? With a little creativity and out-of-the-box thinking, your summer marketing efforts can keep the heat up. 

Summer business may be a traditionally slow time for you, but creative marketing efforts can still bring in hot leads, early bird buyers and those who like to pre-plan. Head on over to the FedEx Out of Office blog for my five tips to work a summer theme into your marketing efforts.

Thanks for reading and enjoy the season!