Suggestions for Increasing Sales Volume with Video Call

We can say that developments in the retail industry have made it almost mandatory for brands to change their workflow and sales techniques. Especially after the pandemic, the closure of retail stores and the decrease in the number of visitors/consumers after their opening changed the dynamics of the sector significantly. In this context, brands had to develop different methods to increase their sales volume. One of these methods is sales by video call. We have to say that it is a very effective method of providing the best customer service for customers, especially in online shopping. In this article, we will give you tips on how to increase sales volume with video calls.

What is Sales with Video Call?

With the new sectoral developments, a different shopping experience process has started in e-commerce. Thanks to the video call you will make with your customers; you can show them the products live, give one-on-one advice, and improve their online experience. A live connection with your customers will make you sell and increase brand loyalty.

?Thanks to the video call, your customers can virtually experience the "shop tour" they used to be accustomed. At the same time, you can shorten the lengthy purchasing decision process since online shopping is not a live experience. Buyers can shop without losing too much time by listening to the product details directly from the sales specialist. You can complete your shopping by getting the answers to the questions in your mind instantly and increasing the order size with personal suggestions.

?Video calling allows customers to interact with the brand and find an interlocutor. Ensuring this is very important in terms of building trust. The customer can become your brand advocate by connecting with you.

How to Increase Sales Volume with Video Call?

Although online sales have increased, the majority of sales in the retail sector are still made in stores. The main reason for this is the shopping experience. People may prefer to buy from the store for different reasons, such as seeing the products they will love, getting information from a real sales specialist, and making secure payments. Sometimes this purchasing process may start online and end in the physical store. At this stage, we can say that video call sales come into play.

According to the new research conducted by Analytic Partners on behalf of Google;

"It is most appropriate to allocate 60% of the marketing budget to digital marketing and 40% to traditional marketing."

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Add Video Call Button to Your Site

We can suggest a few simple actions you can take to increase your sales volume with video calls. First of all, you can start by adding a video call button to your site :)

How? You can add Arvia video call widget to your site in just 1 minute. Customers can reach sales consultants by clicking this button on the home or product pages when they visit your site.

?Offer Video Support with Email Marketing and Mobile Marketing

You can remind your customers, who do not click the video call button but add products to their cart, about the amounts forgotten in the cart. Through different channels, remind them that there is a video call option to get more information. If they have a question about the product, you will also convey that they can ask these questions live. You can do this by mail or phone.

Special Offers and Campaigns for Video Calls

You can prepare campaign setups and discount coupons in the form of personal offers only, specific to video calls. Sales consultants can offer discount codes for current purchases or subsequent sales after a video call. As a result, you increase brand loyalty and the likelihood of re-visiting the site.