?? Success in Telecom VAS: Effective GTM and Lifecycle Management with HiAware
At #HiAware, we understand that the success of VAS in the telecommunications industry depends????? ?? ??????????-???????????????????????? ?????????????? ????-????-???????????? (#??????) ????????, ?????? ?????????????? ???? ???????? ?????? ?????????????????????? ?????????????? ?????? ???????????????? ?????????? ????????????????, ?????? ?????? ?????????????? ???? ?????? ?????????????????????? ??????????????.
Here are the three main reasons why most Cybersecurity solutions don’t land and expand well inside Telecoms:
? Telecoms don’t want to re-train a part of their sales to create a limited-capacity sales channel.
? Telecoms don’t want to invest in CapEx to build professional services and lengthy technical integrations, which are difficult to maintain.
?Telecoms don’t want a stand-alone product that is not “integrated” into the existing proposition roadmap.?
? The key to a successful partnership between VAS vendors and telecoms lies in?????????????????-?????????????? ?????? ?????????????????? ??????????????????, ????????????????- ?????? ??????????????-???????? ????????????????????????, and ????????-????-???????? ?????? ???????????????? ????????????????????????.?
With HiAware, our telecom partners offering our #cybersecurity solutions for first-time security buyers see remarkable results:?
?? ?? ????% ???????????? ???????? and?
???? ????% ?????????????????? ???????? within Residential and SOHO/SME segments.
But why? ??????? ?????????? ??????????????????????:
?? ?????????????????????????? ?????????????????? ???????????????????? ????????????????????:?
Often, product managers are left to their own to define the resonating value proposition, create a demand generation plan, design channel-based sales strategy and implement company-wide enablement.
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HiAware actively supports our partners with on-site engagements, accelerating our joint time-to-revenue by over 50%. Based on our deep GTM and customer lifecycle management knowledge we’ve designed a program which doubles the VAS revenue in the first 12 months by leveraging HiAware’s portfolio and launch-ready assets.
This program is the driving force behind the sustainable margin and ARPU uplift derived from the 98% customer retention rate.?
???????????????????????????:?Our #cybersecurity solutions integrate seamlessly with existing DNS solutions, providing intuitive, all-network protection (device, connectivity, or broadband).
????????? ???? ????????????????????????????: Our solutions are gentle on telecoms’ CapEx, technical, and billing resources, with onboarding completed in less than 30 days.
????? ?????????????? ????????????????????:? Telecoms can set up a proof of concept on our servers before mass roll-out, requiring zero upfront investment.
???????????????????????:? Designed to scale as you grow, our solution uses microcontainers to enhance telecom resilience.
?????????-???????????? ??????????:? With a 30-second end-user onboarding process, we eliminate users activation hurdles.
????????? ???? ??????????????????:? Our solutions are easy to promote and sell through any existing sales channel.
Partner with #HiAware to enable a scalable mobile and fixed-first cybersecurity solution that meets the needs of first-time security buyers without the complexities and hurdles of enterprise cybersecurity services.
#cybersecurity #telecoms #firsttimesecuritybuyers #HiAware #mobileprotection #digitalsecurity #VAS #GTM #LifecycleManagement?