Success Story: National Women's Soccer League

Success Story: National Women's Soccer League

The National Women’s Soccer League (NWSL) faced a significant challenge: capturing high-quality event footage across multiple days without incurring exorbitant travel costs.

The Challenge

With 14 teams participating in a multi-day event, the NWSL needed a cost-effective way to cover the event comprehensively. Traditionally, this would involve substantial travel expenses for a production crew, posing a financial burden and logistical complexities.

The Solution

Toldright stepped in with an innovative solution: building a local production team to manage the entire process on-site, thus eliminating travel costs. This approach not only reduced expenses but also ensured seamless and efficient coverage of the event.

The Implementation

Toldright's collaboration with the NWSL involved:

  • Creating a local team: Assembling a skilled production team from the event's location to cut travel costs to zero.
  • Extensive coverage: Capturing footage over 17 days, covering all 14 teams, and ensuring that every important moment was documented.
  • Managing logistics: Handling all timelines, shoots, and operational details to ensure smooth execution and high-quality output.

The Outcomes

The results of this strategic partnership were impressive:

  • $42,000+ in savings: By eliminating travel expenses, Toldright helped the NWSL save a significant amount, demonstrating the value of local talent.
  • Completion in under 17 days: The entire project, from planning to final footage capture, was completed in just over two weeks.
  • 500+ assets created: A wealth of video content was produced from the raw footage, providing the NWSL with a comprehensive library of visual assets.

From the NWSL's Perspective

Emily Collins, Senior Content Manager at NWSL, expressed her gratitude for the partnership: “Amazing!! Thank you so much for all your help with this project! We couldn’t have done it without your help!”

Maximize your impact and inspire your audience with Toldright's Stories that Inspire. Let us help you tell your story in a way that captivates and converts. Book a call with us today to learn more about how our video services can transform your communication strategy.

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