Success Factors for Network Marketing

We are currently dealing with a lot of economic uncertainty right now with no end in sight of rising inflation. Prices of all necessities have skyrocketed along with supply shortages. It has become increasingly harder for families to to get by. The average household income cannot keep up with the rate of inflation which leads to the inability to to pay for basic necessities and other expenses. People are being forced to decide what to pay this month and which ones to not pay. Folks are dipping into retirement savings with the fear that there may not be enough in them to carry them all the way through their retirement years. Sure, maybe some will get second or even third jobs as an attempt to bring in more income, but at what expense? Those who do, are sacrificing family time, not getting enough sleep, not eating right, and not taking care of their health the way they should. What people need to realize, is that there is a better way to grow more income without sacrificing precious time with loved ones or running oneself ragged. That better way is through network marketing.

In the book, "The Business of the 21st Century", it was Robert Kiyosaki's opinion that network marketing was the best business model for those thinking of starting their own businesses. Why? Because through network marketing, you can create passive or residual income, which is income that continues coming in long after you have finished expending the effort it took to create the source of the income. With passive income, you can create time freedom, freedom to pursue those things in life you may have been putting off, freedom to spend more time together doing family activities, freedom to attend all of your children's after-school activities, etc. So if you're thinking that maybe now is the time to start your own network marketing business, you must first do your due diligence and research into which segment of the economy you want to focus and which companies offer the best chance of success. Not all companies that are involved in network marketing are created equal. Multi-level marketing (MLM) companies come under a lot of scrutiny from the Federal Trade Commission. Once you're able to narrow down your search, there are success factors to consider before making the leap. In doing my research, I had a list of twelve success factors that a company had to meet before I would even consider investing my time and effort with them. Those success factors are:

1. Established track record: most companies fail within the first 5 years.
2. Financially sound: they should be debt-free and have no record of being late in sending out commission checks.
3. Strong management: most home-based companies' owners are MLMers and own the downline; they know they have a short window to make their millions and move on. The result is that most companies make decisions to make themselves wealthy at the expense of their customers' futures.
4. Unique consumable products: does the company act as a go-between for a manufacturer to consumer, or is the company itself the manufacturer of the products they are marketing? This is extremely important. If the company manufactures its own products, that means they also own the patents on those products and have total control of the quality of those products. Also, monthly consumption of household basics creates ongoing residual income.
5. Competitively priced: While some companies charge outrageous prices to help cover commissions and bonuses, I looked for a company that kept its product prices are supermarket levels or lower.
6. High reorder rate: I found a company with a documented 96%+ monthly reorder rate.
7. Low personal production requirement (PPR) : Before finding the company I'm associated with now, I was with another that seemed to forget that fact that people had to put food on their tables. They required an unrealistic PPR at a time when I was struggling financially. It seemed that I was always having to decide between food shopping or purchasing company products. But here, there is no new money to spend. I simply switched stores, and with over 400 products, achieving my monthly PPR is easy.
8. Low entry fee: annual membership fee is $19.00. That's it! No starter kits. No inventory. No selling.
9. Low attrition: According to our 2020 income statistics, 82% of those who purchase products every month are strictly customers simply because they love the products and appreciate their value.
10. Timing: Our company started 37 years ago and was a pioneer in "green" manufacturing.
11. No breakaways: You're never penalized for bringing in someone better than you. Your organization can never be taken away from you. Most companies use Binary Plans - which really go against business principles and reward the nonproducer in order to get paid.
12. No risk: Everything is fully refundable. No one gets hurt.

I was fortunate to not only find a company that met all twelve success factors, but also is not an MLM company. A majority of MLM companies are built by recruiting distributors of their products or services. These distributors often pay hundreds of dollars up front for a bunch products that often times they are unable to sell. They are therefore stuck with it and unable to get their money back. We, on the other hand, pioneered Consumer Direct Marketing, which eliminates the need for sales and distribution. You simply shop for what your household needs and nothing else. The company ships it's products directly to you - the end user.

So if you're looking for a way to supplement your current income and considering starting your own network marketing business, there is no better time than now. The way things are going in this world, I wouldn't wait. Due to strict company guidelines, I am not able to mention their name in this article, but I can do so in an instant message.