TO SUCCEED, A RETAILER NEEDS TO BECOME A TAILOR! WHY?

Because the very meaning of retail is “Tailoring”. Did you know that the word Retail is derived from the French word “Tailler” which means ‘Tailoring?”

?Whether you are a sales professional at a storefront or the owner of a large or small brand, this basic definition of retail holds a billion-dollar secret for you. If you have not grasped it yet, do not worry. Just listen to your heart – it is saying, I am with you, always.

?Now this also confirms why Paris has been the fashion capital of the world since the 16th century. Are you feeling the power of KISS? Today you are free to think, whichever way you like! That is why I say, legendaries are the ones who have learned the art of “KISSING” their businesses.

?As a human being full of wonders, I often ask why there is such a cut-throat competition in the world. The answer is simple, 99% are running for the same, readymade, off-the-shelf, “THAT” kingdom of God, and only 1% are building their kingdom, becoming the tailors, the dropouts, I mean out of the race. Tailoring their tracks, on the earth, and above the sky, and not running but flying, having a walk in space, the legendaries.

?Today, the retail industry is the second largest employment creator in the country and is currently experiencing a critical turning point, presenting a trillion-dollar opportunity alongside a plethora of challenges that need to be addressed to capitalize on this opportunity.

?One major visible challenge is the decreasing value of traditional retail in the face of online competition. Shopping has been evolving for the past two decades, forever changing the retail landscape. Who is impacting whom? Feel free to ask me about this during my sessions – I will be happy to answer.

Today, I am sharing a trillion-dollar secret for the benefit of brand owners, franchisees, and sales professionals: forget about competition and instead become a “Tailor”! If you have understood the secret, go on and become a legendary. If you have not got the secret, no worries, listen to your heart, it is saying, I am with you always!

?So, I suggest to the retailers, instead of running in the race, burning midnight oil and books! P&L, I mean, make “Tailoring the foundation of your business model!”, you will become a brand for centuries to remember, HOW?

Let me tell you the journey of a living legend. Just a couple of decades ago, a young boy decided that he would provide the consumers with what they wanted as against what was on the shelf offered by the big, fat, and established brands! And this one thought gave birth to a billionaire, a legendary, his name is” Michael Dell “. ?

The situation then was much like it is now. The industry leaders at that time failed to anticipate the possibility of Tailoring their products and services, and as a result, fell behind. Ready-made, mass-produced products were the standard, but there was a lack of freedom to choose, design, and personalize. The art of tailoring was missing, and now you can feel the power of “Tailoring.” This is what made an ordinary boy next door become a legend, the creator of the personal computer (PC) in the true sense. ?Remember, the secret lies in personalization! That is why I say, that to become a legend, a degree is not a must, awareness is the Key.

?As a sales professional, brand owner, or franchise, if you are with me, you must have already started thinking differently. Yes, you are thinking right, you can also tailor your products, no matter which industry.

I must say here for retailers, the opportunity must be of trillion dollars, any less will be so “middle class,” why? Because every individual is “Tailor made", needs tailoring. The trillion-dollar question is are you ready???Always remember, "Retail is all about making a consumer feel more beautiful," and there should be no doubt about it. The way to make it happen also is very simple just by KISSING YOUR BUSINESS MODEL and becoming a TAILOR.

?To the brand owners, especially the young ones investing their lives to create a space, to make room in the heart of consumers and finding it difficult or unable to achieve the ROI, I have shared with you the ultimate secret of success, of becoming legendary. Try it today!

?So, as I see it, the whole debate about online vs offline at some point in time has to become pointless because it is proof that legendaries are the ones who do not waste time beating competition, but they create competition and this legendary power comes from understanding the art of tailoring, such that tailoring becomes their way of life! ?

?So, in conclusion, I must say in the current economic scenario when mega layoffs and unicorns crashing have become the norm of the day, and education is only adding fuel to the fire by developing graduates unfit for the jobs and have zero skills in how to self-start, one can have only one choice left to succeed in personal and professional life is to learn the art of tailoring and you must read this carefully when you master the art of tailoring, you become a “Tailor”, “The master”! Did you get the trillion-dollar secret? If yes, go on to become a legend and tell your story to the world. If not, listen to your heart, it is saying, I am with you always.

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If you are a “Retailer “and passionate about becoming a “Tailor,” no matter what stage of your life or career you are in, or at which corner of a store your product is waiting to be experienced, connect with us at [email protected]. I promise to help you become the best "Tailor" on earth.

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An article by Girish Kashwani

Bharat kaa Rahne Wala Hoon, Bharat kee Baat Sunata Hoon.

?#AI # Retailsuccess #Futureofretail # Futureofsales #Success #you

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