Subdomain And Subdirectory Usage: Is It Ranking Factor 2022

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Today we will talk about subdomain and subdirectory usage in this article.

If you are a blogger then you are thinking of blogging, then there are some such terms which you should be aware of.

One of the few terms to them is subdomain or subdirectory.

Most bloggers do not know about this exactly.

To solve this problem of yours, I have written this entire article for you.

Today, through which article will you be able to understand what subdomain or subdirectories?? How to make it?? What are its advantages?

And is it really the ranking factor of Google?

I will try to give you answers to all these questions.

So let's get started.

What Is A Subdomain?

If we try to understand the subdomain in very simple words, then it is connected to the main domain of the website, it is also called the second-level domain.

If you have ever made your website on Blogger, then initially you get it in the subdomain named blogspot.com.

That is why whatever is the name of your website is followed by .blogspot.com.

For example example.blogspot.com.

The thing to understand here is that "blogspot.com is the name of the main domain and example.blogspot.com is the name of the subdomain".

Whatever hosting company is there, all provide the facility of subdomain name.

If you have ever seen it in the c-panel of your hosting company.

Then you get the option to create a subdomain, in this, you can easily create your subdomain.

Most of the companies provide the facility to add an unlimited subdomain to their recommended plan.

What Is A Subdirectory Website?

The subdirectory is such a website hierarchy, which comes only under our main domain.

In which we can organize the content of our website in a better way by using different folders.

Another name of subdirectory is also subfolder, sometimes it is also known as a subfolder.

What Is A Subdomain Example?

Even after knowing about the subdomain, if you have not understood.

Then we try to understand it through some examples.

Suppose you have a website example.com which is written in another language.

But if you want to create a new blog in which you will publish articles in the English language.

But if you do not want to take the new domain name for the blog.

Then you can make English.example.com or Hindi example.com absolutely free, this is what we call subdomain.

If you have not understood even though this example, then let us try to understand it through another example.

Similarly, if you want to provide service, or want to sell your products.

If you want to publish related posts from the category or if you want to create a forum website, then you can use them in these words.

?service.example.com

?product.example.com

?forum.example.com

After understanding these examples properly, you must have understood what is in the subdomain.

You also have to work on the subdomain in the same way as you work on the website with your main domain.

Because the website you create in the subdomain is a completely fresh website.

Subdomain SEO impact

We know that subdomain is a completely different fresh website.

Which looks completely different from our main domain.

If we talk about whether it affects the SEO of our old website?

It would not be correct to say so because it is a completely different website.

But there are many ways in which your subdomain website can have a positive impact on SEO such as:

- The on-site experience of the website with your subdomain is better.

- With the help of a subdomain website, you can easily target the international market as well.

- You can put more and more keywords in your URL.

- If you have created your subdomain website in a particular niche, then you can easily grow.

- Apart from this, your DA (domain authority) also increases.

- While creating a subdomain website, you should always take special care of this thing that your website should be mobile-friendly.

Advantages Of Subdomain

It is absolutely true that there are many benefits of creating a subdomain which is as follows:

- If the website built on your main domain is already popular, then the website you create on the subdomain will also be easily trusted by the user.

- You can create a fresh website or blog without investing in any new domain.

- When you work on a subdomain, you can start your website or blog in any niche.

- The website you create on all subdomains has no correlation with your main website, there is a completely separate website.

- If you already have Adsense approval on your main website, then you do not need to take Adsense approval on the subdomain website, you can show your ads.

Disadvantage Of Subdomain

Just as there are advantages to subdomains, there are also disadvantages that we should be aware of such as:

- A website built on a subdomain is a separate website, so you have to work on it like your main website.

- No value is passed from the main domain to the subdomain.

You have to create a separate backlink for the subdomain and accumulate link juice.

- If your website is already built on a single niche, then subdomain is not beneficial for you.

Subdomain Vs Domain

The URL of what is your main domain is example.com.

But on the contrary, the subdomain has a unique URL.

You do not need to buy it, when you take your main domain, it comes free with it.

It looks a bit like your main domain, such as:

support.example.com

disclaimer.example.com

How To Create A Subdomain?

The easiest way to create a subdomain is that you can easily create it from your hosting company's c-panel.

The best thing about making this is that you do not have to pay extra charges for it.

If you buy hosting, then also check once how many subdomains you are getting.

This has to be done because it cannot be said how many subdomains you may need in the future.

If you are facing any problem in creating subdomains then you can follow when given below.

Step 1- First you have to log in to your hosting c-panel.

Step 2 - After this you have to click on the folder with a subdomain in the domain.

Step 3 - Now a new window will open in front of you in which you will fill in some of your information like what name you want to create the subdomain, apart from this you will also have to give the name of your main domain.??

After doing this all you have to do is click on the create button.

Step 4 - Now your subdomain will be ready and you can create a new website on the subdomain.

How To Create A Subdirectory Website?

If you want to create a subdirectory website on WordPress then below its step by step process.

Step 1 - First of all you have to create a subdirectory inside your root domain, for this, you have to go to your hosting's c-panel.

Step 2 - Going there you have to upload your WordPress file.

Step 3 - Then you create a new database.

Step 4 - After that, you have to install WordPress.

Step 5 - Fix all your permalinks.

Is It Really A Google Ranking Factor?

There is a connection in subdomain and subdirectories, and can it really improve our Google ranking, let's check.

Subdomain and subdirectories help to create specific content on your website.

But when we use subdomain or subdirectories, does it really attract our organic search ranking?

For this, you have to understand by paying attention to what is the connection in subdomain or subdirectories and can it really improve our Google ranking?

Case

What are subdomains and subdirectories?

Regarding the subdomain, we understood above what it is.

And we have also seen some examples of this, which clearly shows what the URL of the subdomain looks like.

?store.example.com

?blog.example.com

But here it comes to subdirectories, we all call the folders inside your domain as subdirectories.

You can also create your subdirectories in your main domain, as well as you can easily create it on your subdomain as well, such as:

?example.com/blog

?example.com/contact us

?example.com/about us

The Clue

To find its evidence, we have to go back a little.

In 2007, Google's Webspam Team head Matt Cutts talked about subdomains and subdirectories in his blog post.

He said that

In 2011, Google's new update came, named Google's Panda update.Due to this, the huge content creation company Hubpages shifted its user-generated content to the subdomain.

When the search engine watch and WSJ report came, they said that Hubpages:

The Clue Against Subdomain And Subdirectories

It has happened many times that Google has also confirmed how it handles subdomains and subdirectories.

If you go to Google Search Central and look, you will find these things about it.

Similarly, in 2013, Matt Cutts answered the question and said that how Google looks at subdomains and subdirectories.

Cutts explained in his answer that any business that uses different CMS systems can make its blog more powerful.

But in the olden times, Google used to show only two results on its SERP.

Because of which Google used to ignore webmaster subdomains, due to which subdomains were able to rank very low in search results.

Google gradually updated its algorithm and it started showing only one or two results for any domain.

Due to this, it became even more difficult for the subdomain website to make its place in the search result.

But in 2018, Google Search Advocate, John Mueller, clarified which is better, subdomain or subdirectories from an SEO point of view.

After this, he also said, ``What is the difference in the process of both.

Mueller asked for subdirectories

Our Decision

It has been verified that there is a separate search console for subdomains, but this is not the case in the case of subdirectories.

This makes it absolutely clear that Google treats the subdomain as a separate website.

This does not mean at all that you will use subdomains or subdirectories, so it can be a Google ranking factor.

Why might using a subdirectory in place of a subdomain be beneficial

When we talk about ranking, we create pages inside the subdirectory on our main domain.

Their chances increase ranking if we work on subdomains instead of ranking in search engines.

This is because Google already knows how much quality and authority the main domain has.

That's why he easily ranks those pages on the SERP, which are made inside the root domain.

That's why we should take advantage of this thing and make all our pages mostly inside subdirectories.

Subdomain to subdirectory

By creating and publishing any specific content on the subdomain website, you can easily target that niche or category.

On the other hand, if seen, the subdirectory is the navigation of your website.

Subdirectory works inside your main domain, it has nothing to do with your subdomain.

Are Subdomains Free?

For this, we have already told you above that if you already have the main domain.

So you can easily create a fresh website with a subdomain on your same website for free.

It's your website and you have to see how you build it and how you want to use it.

What kind of niche do you want to work in and how do you want to grow it?

Good Subdomain Names

Here I am telling you some such subdomain name examples.

With the help of which you can easily find out that this website is built on the subdomain.

- blog.example.com

- article.example.com

- review.example.com

Subdomain vs Subdirectory Pros And Cons

It is very easy to understand the pros and cons of these two, and there are many ways to understand them.

- Subdomain is a separate side, which has nothing to do with the main domain.

- Whatever you do on that website has no effect on your domain.

- Subdirectory is a folder section in your root domain, due to which you can organize your content better.

- If you create a subdomain website, then there can be many reasons for this, you want to work on a category other than the category of your old or root website.

Or you have an affiliate website that you want to make popular in the local market as well.

Subdomain Finder

Here I will tell you some such subdomain finders, with the help of which you can easily find subdomains.

- spyse.com

- pentest-tools

- geekflare

- securityforeveryone.com

- scantrics.io

Conclusion

Today in this article we understood subdomain and subdirectory usage

Apart from this, we have discussed the advantages, disadvantages of one and how to make it.

You have got all this information in this article.

If you also want to make your new website a separate website without taking a domain name, then you can also use a subdomain.

But you always have to keep in mind that while creating a subdomain, do not spoil your main domain.

This means to say that you have to create a subdomain without harming your main domain.

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