Struggling for Instagram Influencers: Here is the solution you’re looking for!

Struggling for Instagram Influencers: Here is the solution you’re looking for!

Ever wondered how marketing works? Are you searching for your Hardik Pandya too ? An all rounder who can help your brand game emerge from nothing to something. As marketers, you should go with the flow. Follow up the trend! It’s a small world you see! Every thing across the globe is accessible. If you look out for creating a bigger impact. Influencers can play this game quite well. But it is hard for us to find influencers who can fit like a glove with your brand. Well, this is why you need to read this!?

Instagram can be the game changer of Influencer marketing. Even scrolling now?you see a brand value is growing. Yes, it is! The Instagram influencers can feed you with what you’re looking for. For instance, unpopular brands?called out by an influencer can outreach on a large scale.?And can get more engagement. Celebrities nowadays go for lesser-known labels and these labels get instant attention from people following them.

You have to be creative and flexible to understand and be part of the game. It is not an easy task to look out for the influencer that suits your brand work. It is what needs to be done. We will try to throw light on what you wish to know if you’re looking out for the ideal Instagram Influencer.

Instagram: Influencer’s Popular Choice

• Instagram is way popular among the masses. And a boon for Brands and Influencer marketing. If we talk about stats and numbers well Instagram is pretty good in the number game.
• According to the report by Statista, Instagram maintains more than one billion monthly active users. If we talk about the age denomination we see people of age 18-44 engage highly on Instagram.

Spot For Your Favourable Influencer

• To lookout for a suitable Influencer who is ideal to promote your brand. It can be a little tricky but it is the major step of influencer marketing.?
• An influencer who reads the demands of the brand and explores the reach. It is an essential step to, team up with an influencer who understands the brand. You should find the list of creators and influencers who resonate with your brand demands and meet them.?
• This is what Freeskout specialises in. To make your search hassle-free and save your time and labour. Do check out our free mobile application that helps brands, influencers and bloggers to connect with each other with no middlemen involved. We basically cut out the troublesome work so that brands can easily discover influencers and bloggers on various social media platforms.?
• When you are done making up your choice with a suitable influencer, you should prepare your pitch, have your theme and ideas ready and reach out to them for further work. After recognizing the brand requirement. You should create an original storyline to get the influencer to reach out to your audience.

How to Target the Audience

• You need to understand the audience. The audience which will engage with your influencer to match your brand requirements. Try to come up with something that attracts the attention of the audience of your brand as well as with community built by the influencer.
• Now, if all this is clear, the influencer should create a post that easily connects with the target audience without compromising on authenticity and a genuine storyline.

It is What is Inside that Counts

• You must be familiar with the above idiom and it is true in our case. There can be fake followers who can create a blunder for you. In fact, you can buy fake likes and followers. This will not create or boon your business in the long run. So, you should connect with the influencer who has a real, connecting audience.

You Should Know How to Balance it Out

• You should watch out for your expense because Influencer pricing can cost you. Since each influencer charges according to their engagement rate.
• So, you can go for micro-influencers who can target the audience and can be valuable for the budget as well. You can pay them partially or offer gifts and samples to them. But it would be better for them if you combine the method of payment . Be it monetary or sample payment.
• This way you can look out for quality content as well.

Instagram offers an outlet where you can create posts of your choice whether being the choice of a video, picture or both connecting to a massive audience. Hope this article helps you balance out the need for Influencer marketing. It is you at the end of the day who has to carry out the smart work and make your brand worth it.