Strong Leaders Drive Strong Brands
Gravity Group
Marketing is complex. We help you connect the dots to grow your business.
A brand is only as strong as the people behind it. Whether you're new to brand and marketing or a seasoned executive, gaining insights into the successful strategies of others can prove invaluable for not only your team but also your brand.?
Our newest resources cover a variety of topics, helping you look at your brand from new perspectives. From empathic leadership advice to sustaining a laser focus on your mission, the Brand Story episodes below provide actionable tips and advice that can help you grow both personally and professionally.
Gravity Group’s Brand Story Podcast with Steve Gilman
From higher education and marketing to hospitality and communication, this past season of Brand Story brought together professionals from various industries to share what they’ve learned during their career journeys. In this episode, we take a look back at some of the standout moments from season three, featuring advice on company culture and operations, marketing, leadership, and brand.
This episode features insights from Mita Mallick, Dr. Marcus Collins, Vanessa Patrick, Miyoko Schinner, Wade Forbes, and Will Guidara.
领英推荐
Building a brand is all about balance. You have to balance your brand storytelling with your product marketing, your revenue and sales with general awareness. So how do you do it and where do you start? By meeting your audience where they’re at.
In this episode, we talk to Kathryn Tuttle , Executive Advisor, CPG Brands, about her experience in building brands and scaling businesses. The conversation highlights the importance of understanding the consumer’s perspective and the power of branding to make a positive impact on the world.
70% of our decision-making is made unconsciously with our emotions, and when you lean into that power, you can create brands that truly resonate with consumers. In this episode, we talk with Jim Pietruszynski , CEO of Soulsight, about the emotional core of branding and the importance of crafting designs that truly embody a brand’s story and purpose.
This conversation covers tips on all things brand and emotional decision-making you won’t want to miss!
Listen to more Brand Story episodes or read more from our blog on our website!